23 Jul A Video Worth a Thousand Words

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You've probably already seen this video, but just in case you were on vacation (as I was), don't miss this wonderful real-time view of a little girl seeing well -- and really seeing her parents -- for the first time.

Piper's mom, Jessica Sinclair, posted this video in June, but it went seriously viral two weeks ago. The Facebook post has had 40 million views and more than a half a million shares as I write this, and it's been replayed everywhere from The Today Show to CNN.

Of course, a clip like this -- which also aired on the local news stations near the girl's family -- is a publicity bonanza for an eyecare practice. Here's a blog post from Piper's eye doc, Dr. Josiah Young of Opticare Vision Center, where he notes how free eye exams are available for children ages 6 to 12 months via the InfantSEE program. As people call to book back-to-school appointments, don't forget to ask whether any younger members of the family need an exam, too. Here's a post from EyeCarePro on more ways Young and his practice are capitalizing on the publicity.

Picked up her glasses. Went out to eat and put them on her. Her reaction :) melts my heart

Posted by Jessica Sinclair on Saturday, June 6, 2015
Last modified on Monday, 27 July 2015 12:59
Julie Fanselow

Julie Fanselow is INVISION editor-in-chief. She has been wearing glasses since the fourth grade -- right about the same time she decided she wanted to be a journalist. Coincidence?