25 Jul INVISION Wins Its First Award

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Our readers  are declaring their love for INVISION -- and now industry experts are, too. INVISION’s very first issue -- our September/October 2013 prototype -- won a Top 25 “Best Single Issue” award in the 2014 Tabbie Awards contest sponsored by the Trade, Association and Business Publications International (TABPI). 

INVISION placed 16th in the Best Single Issue competition, which included editions published in 2013. I can’t claim any credit at all; the issue was produced before I signed on as editor. But our editorial director David Squires and design editor Victor Cantu led an excellent team of writers (including ongoing contributors Robert Bell, Rebecca Johnson, Clodagh Norton, Corrie Pelc, James Ritchie and Zach Zavoral) and designers in launching a magazine dedicated to the business success of eyecare and eyewear pros. We also appreciate the ECPs who signed on as INVISION’s early adopters by contributing via our Brain Squad.     

Honestly, we’d have some explaining to do if we didn’t start winning -- and fast. INVISION is part of the SmartWork Media portfolio of better and brighter business-to-business magazines. Our sister publications, INSTORE and INDESIGN, won six other awards in the 2014 Tabbies, and the group’s magazines have now scooped up a total of 66 editorial and design awards over the past 11 years. 

Awards are great, but our main goal is to be the one magazine eyecare and eyewear pros can’t wait to read as soon as it shows up -- and one in which savvy advertisers reach an audience of these passionate professionals. (Not yet a subscriber? Click here to join us; it’s free for all U.S. eyecare pros. Interested in advertising? Email Mike Boucher via This email address is being protected from spambots. You need JavaScript enabled to view it..) 


Thanks to the Tabbies and to our readers for propelling INVISION to a strong start!

Last modified on Friday, 25 July 2014 14:22
Julie Fanselow

Julie Fanselow is INVISION editor-in-chief. She has been wearing glasses since the fourth grade -- right about the same time she decided she wanted to be a journalist. Coincidence?