It's time to meet the Class of 2015. The winners of INVISION's America's Finest Optical Retailers are now online, and I know you'll enjoy reading their stories and learn something from all of them.
As I've written in the July-August issue, our Top 10 businesses show there are many ways to be fine. These award-winning eyecare and eyewear entrepreneurs are earning raves — from us and from their customers — in myriad ways. They're from big cities, the suburbs and small towns. Some of the businesses are owned by eye doctors, others by opticians, and one was launched to fill an unmet need its owners saw in their local marketplace. The common thread is that each is creating an excellent and memorable vision care experience that's uniquely their own.
Speaking of eye doctors -- along with paraoptometric staff and optometry students -- many of you will be in Seattle for Optometry's Meeting this week. Be sure to stop by the INVISION booth (1014) to say hello. I'll be there off and on all week, and for sure from 3 to 5 p.m. Friday, June 26, during the Taste of Seattle. (Our booth is near one of the concession areas. Follow your nose to the salmon puffs or gourmet mac 'n' cheese.) Also watch for updates from the meeting all week on Facebook and Twitter.