You want to help your client find frames she will love — but sometimes it takes forever. To show you understand (and set yourself up as a trusted adviser), say:

“I know it can be hard to choose.”

Wait a few beats and then add, “I’m positive that you’ll make the right choice. I’m here to help you do that.” And then at the end: “You made a great choice. I know you’ll be happy with it.”

SOURCE: Renee Evenson, Powerful Phrases for Effective Customer Service: Over 700 Ready-to-Use Phrases and Scripts That Really Get Results

This article originally appeared in the May 2015 edition of INVISION.

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