Brainstorm: Launch "Project Brainstorm" In Your Business

Open a brainstorming box

This article originally appeared in the February 2016 edition of INVISION.

Do you have an employee suggestion box, but there’s never anything in it? Bob Nelson, author of 1,001 Ways to Energize Employees, suggests adding some urgency to this timeless idea-generating device by keeping it open only for a short period ... perhaps one or two weeks at a time, once or twice a year. Call these periods “Project Brainstorm,” and create a team that will decide definitively (within seven days after the box “closes”) whether and how to implement the ideas. Boost participation by offering rewards to those whose brainstorms are used.