Get 'em in sun when they're young

The days of baby oil at the beach are long gone. Hats, sunscreen and sunglasses are must-haves for today’s babies and kids. This assortment of kids’ sunglasses focuses on both sun safety and design; your customers will find something for both their sand-castle-building toddler and their snapchatting tween. Marissa Walsh


This article originally appeared in the May 2016 edition of INVISION.


The LOOP frame is ultra flexible, hinge-free and slim, which (unlike sunscreen) makes it easier to get behind the ears. It offers maximum protection and coverage for babies and toddlers so the entire family can enjoy a day at the beach.

802) 651-0833 |



For fashion-forward 4- to 14-year-olds, the Mini Casper is a child-size version of the iconic adult frame, in kid-friendly colors.

(510) 984-0082 | |



Aimed at girls ages 6-10, the ultra-trendy model ELAS002C13 is inspired by adult models. The retro design has category 3 lenses — yes, it’s possible to be both stylish and safe.

+33 4 72 69 53 89 |



Model Classic Kids is just that — classic. Available in 12 colors, with lenses by Zeiss, these will appeal to the budding boldface-name hyphenates you know.

+39 02 8699 6971 |



Designed for ages 8 and up, the unisex KEA is named after the world’s only alpine parrot. Sturdy and colorful like their namesake, they have a scratch-resistant surface and offer 100 percent protection against UV rays.

(973) 669-0063 |



It’s endless summer with the fun and fruity model Wild Watermelon. Polarized, durable and guaranteed for one year if lost or broken, they will last much longer than a juicy slice of melon.

(404) 793-7351 |



Brand-conscious tweens and teens will flip for sporty model L3616S in preppy primary colors with the famous Lacoste crocodile on the temple.

(800) 645-1300 |



The Ninio 2 has wrap temples and is unbreakable and Rx-able. Most important, it is known as the frame that hugs you, which is perfect for the newborn-3 market, who like to hug things back.

(888) 399-7742 |



Hear What the Industry Thinks About the Ultimate Lens Package by Essilor

Eye care professionals, patients, and Essilor sales consultants shared their feedback on the Ultimate Lens Package. Watch to see why they believe the innovation behind the lens can make the difference for your practice and for your patients. For more information on the Ultimate Lens Package, contact an Essilor Sales Consultant or click here.

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