Any Vera Bradley sunglasses! We are an ophthalmology office and our mature lady customers love the patterns. A lot of times they match their favorite purses. Anke Andrzejewski, The Eye Specialist, Virginia Beach, VA

The temples and brow of the cat-eye Vera Bradley Ashleigh prominently display some of the brand’s signature patterns. MSRP: $138


Hot Brands

Top-selling vision brands for November*

Eyeglasses
Ray-Ban (16), Kate Spade (10), MODO (6), Oakley (6), L.A.M.B. (4), Scott Harris (4), Barton Perreira (3), gx by Gwen Stefani (3), Morel (3), STATE (3), Article One (2), Lilly Pulitzer (2), Lindberg (2), OGI (2), SALT. (2), Seraphin (2), Tory Burch (2), Vera Bradley (2), WOOW (2)
Sunglasses
Ray-Ban (26), Maui Jim (17), Oakley (12), Kate Spade (10), Coach (4), Carrera (3), Vera Bradley (2), Wiley X (2)
 

* Brands mentioned by multiple Brain Squad members when asked what had sold well in November. Join the Brain Squad at invisionmag.com/brainsquad.

Jimmy Crystal suns have been flying off our shelves. Ladies love the clean lines but still having the bling factor. Frances Ann Layton, Eye Associates of South Georgia, Valdosta, GA

We just got in Bon Vivant and it’s had a good response. Theodore Sees, OD, Rockford Family Eyecare, Rockford, MI

Jonathan Cate has awesome new styles and colors; even some sizes for us large-faced girls! Kathy Maren, Comb EyeCare & Eyewear, Western Springs, IL

Invincilites, they’re like not wearing glasses at all! XXL, there is always a demand for nicely styled, large men’s frames. David Weber, The Eye Zone, Dallas, TX

Caroline Abrams — we like frames that can’t be purchased in commercial practices. Susan Miller, Bright Eyes Vision, Hartsville, PA

Christian Siriano The Rose. Kristen Atkins, America’s Best Contacts & Eyeglasses, Burlington, NJ

Vinylize by Tipton. The customers love the unique shine. Scott Keating, OD, Vision Trends, Dover, OH

The Oakley breast cancer frame sold for Breast Cancer Awareness Month. Teresa Davis, Dr. Bell’s Family Eyecare, Poplar Bluff, MO

The Andy Wolf 4486. Amazing fit, great colors, it’s the optician’s go-to frame. James Armstrong, Alberta Eye Care, Portland, OR

Lilly Pulitzer and Nomad by Morel are newer to our office and we tend to get excited by new products. Beth Landberg Hermann & Henry Eyecare, Pickerington, OH

The Dutz 571 in red/black, the color and shape shows well. Cindy Beauchaine, Coventry Eyecare, Crystal Lake, IL

SALT. Optics outsold everything this year! Aaron Baker, McKinney Eyeworks, McKinney, TX

Nike suns. People like to Rx the sporty shapes and utilize their full insurance benefits. Meredith Hall, Miller Family Eye, Cedar Rapids, IA

We now carry Woow and it is moving! They come in interesting colors and shapes. Angie Patteson, OD, Sunset Eye Care, Johnson City, TN

Kenzie and Vera Wang. People want complete eyewear makeovers and these have fun, stylish frames at affordable prices. Jess Gattis, Thomas Vision Clinic, Leesville, LA

KLiik. It’s stylish for smaller faces. Candy Crone, Wayne Optical, York, PA

Oliver Peoples sold really well. The Jardinette sun is great for smaller faces and also works as an Rx! Jenna Gilbertson, McCulley Optix Gallery, Fargo, ND


October is an exciting month, tons of new product from Vision Expo West! The Barton Perreira Ursula sold through! Dave Schultz, OD, Urban Optics , San Luis Obispo, CA

Move over Clark Kent. The Barton Perreira Ursula proves undercover heroines can be chic too. MSRP: $350


 

Anything TR-90. Chris Welch, Square Deal Optical Supply, Johnson City, NY

We have done well with STATE eyewear, which we just launched. Gina Stafford, Mountain View Optical, Fairbanks, AK

Jacques Marie Mage. Substantial frame with fabulous details and refreshing colors. Wendy Salle, Salle Opticians, Atlanta, GA


This article originally appeared in the January 2017 edition of INVISION.



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