He's an industry veteran.

Livermore, CA-based eyewear company Wiley X Inc. has hired Frank Rescigna as senior vice president of sales.INVISION WileyXSalesVP

Rescigna has experience in the branding, licensing, sales and operations aspects of the eyewear industry. His prior roles include president of worldwide licensing for the Guess? brand, president of Viva International Eyewear, co-owner of R Family Eyecare and president of Marcolin Eyewear.

“We have 30 great years behind us and amazing potential for future growth and expansion ahead of us,” said Wiley X co-owner Myles Freeman Jr. “Having a person with Frank’s experience, industry understanding and reputation in this senior management position is key to taking this company to the next level. We are excited to bring him on board and for the key role he will have with our company moving forward.”

Rescigna said he is eager to get started.

“The Wiley X name is synonymous with premium protection, together with quality, style and innovation,” Rescigna said. “This company has a rich heritage and culture, and an extremely talented team of people. I am proud to join the Wiley X family and to be a part of their exciting next chapter.”

Wiley X started as a provider of ballistic-rated military vision protection in 1987 and has grown to become a brand worn by champion stock car drivers, BASS Elite Series tournament anglers and everyday outdoor enthusiasts. The company serves markets ranging from military and law enforcement to motorcycle enthusiasts and youth sports participants.

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