(Press Release) AdlensFocuss was named the winner of a Gold Stevie Award in the "Best New Product or Service of the Year — Consumer Products" category in The 12th Annual International Business Awards.

AdlensFocuss, the company’s first adjustable prescription eyewear, was awarded Gold after a judging process that lasted more than two months. The product received consistently high average scores with feedback from the judges including:

“The score is 10. I am one of those who struggle with their glasses, so I know exactly how this innovative product can changes the lives of many people.”

“Good vision innovation with growth potential.”

“A simple and so much needed solution.”

“AdlensFocuss is a significantly innovative product.”

AdlensFocuss features Variable Power Optics, a unique technology inspired by the eye's natural flexibility to focus instantly on different distances.

It is composed of a static prescription lens for distance and a second lens which can change shape to adjust the focus with dynamic precision. The power of the lens is controlled through a discreet dial inside a fashionable handmade frame.

Dr. Rob Stevens, Chief Technology Officer at Adlens, said: “We are honoured to be recognized with a Gold Stevie Award and it validates Adlens' belief that Variable Power Optics has the ability to revolutionize the optical market — and the way people see — forever.

“This award is also a testament to the hard work, dedication, and enthusiasm that everyone contributes at Adlens. We see endless possibilities for variable focus technology and are proud to be evolving the eyewear industry.”