Connect with us

Headlines

Devo Front Man Is Now an Eyewear Designer

mm

Published

on

On stage, his eyeglasses were a trademark – and a trophy.

If you watched MTV in the 1970s, you probably remember the alt-rock group named Devo, five otherwise bland-looking men who occasionally appeared with what looked like inverted plastic flower pots on their heads. If you remember Devo, you remember the glasses. Front man Mark Mothersbaugh made the group’s eyeglasses a signature trait, and it turns out he designed many of them himself. Mothersbaugh has partnered with eyewear mogul Shane Baum to produce some of those designs in a line of frames. First on the market is an homage to a pair of stainless steel glasses he wore for years on stage and particularly loved. As did his fans. “People would reach up and the next thing you know the glasses would be gone,” he says, “and I’d go, well, I’ve got three more back in the dressing room.” Baum is a Devo fan, by the way, calling Mothersbaugh “a childhood hero” and “an insanely creative guy.”

Read more and see images at Entertainment Weekly

SPONSORED VIDEO

SPONSORED BY VARILUX

The Best Overall Progressive Lens, Now Powered by AI

Engineered with Behavioral Artificial Intelligence and utilizing new XR-motion™ technology, Varilux XR series goes beyond prescription and eye physiology to consider the patient’s visual behavior and design a progressive lens that respects how
their eyes naturally move.

Varilux XR series comes in two versions, Varilux® XR design and Varilux® XR track. The Varilux XR track lens provides an additional level of personalization by incorporating the exclusive Near Vision Behavior Measurement, providing up to 25% more near vision width3 according to the patient’s need, so patients get the highest level of customization.

Discover Varilux XR series and enjoy instantly sharp vision in motion4 and seamless transitions from near to far.

For more information, visit here.

Promoted Headlines

Advertisement

Advertisement

Subscribe

INVISIONMAG.COM
BULLETINS

Get the most important news and business ideas for eyecare professionals every weekday from INVISION.

Advertisement

Advertisement

Most Popular