The brand sells mainly through boutiques, but just launched a direct-to-consumer collection for the first time.
With backing from an investment firm, independent eyewear maker Article One has grown its brand and helped support various charitable causes along the way, Fashionista writes. The article explains how founder Wes Stoody launched the company during his senior year of college in an effort to help children who suffer from vitamin A deficiency, donating $2 from every pair of eyeglasses sold to the Hellen Keller Foundation. Though Article One’s eyewear is mainly sold through boutiques, the brand just launched its first direct-to-consumer collection. The company has pledged to donate 100 percent of the profit from sales of those frames to FlintKids.org, an organization dedicated to the health and development of the youth in Flint, MI in the wake of the city’s water crisis.Read more at Fashionista