Prodesign has done very well for us lately. Jesse Ellis, Claris Vision Dartmouth - Optical, North Dartmouth, MA
Top-selling vision brands in August*
Ray-Ban (16), Prodesign (5), Coach (3), Lightec (3), MODO (3), Nike (3), OvvO (3), Tom Ford (3), Altair (2), Etnia Barcelona (2), Europa (2), FYSH UK (2), Gucci (2), Kate Spade (2), Nomad (2), Oakley (2), SALT. (2)
Ray-Ban (19), Maui Jim (14), Costa (7), Kate Spade (5), Oakley (5), Coach (3)
* Brands mentioned by multiple Brain Squad members when asked what had sold well in August. Join at invisionmag.com/brainsquad.
I was surprised how much Altair Genesis we did. Looking at the sales, they’re all either second pairs, backups for CLs or kids, so it’s filling the niche. Jessika Arena, The Eye Center, Asheville, NC
Any Jimmy Choo sun with crystals. A new stock order arrived and we sold every single one within a week. Scott Keating, OD, Vision Trends, Dover, OH
Kliik for tweens and petite women. Kim Riggs, OD, Kimberly Riggs OD, Ligonier, PA
McGee’s Life is Good is selling very well for us! The price is affordable and the styles work for everyone. The Laura is our top seller. Christina Byrn, VisionFirst, Louisville, KY
Fitovers for the seniors. Nicole Thompson, All Seeing Optical, San Antonio, TX
Converse! Back to school customers love the current styles. Cindy Henderson, Eyear Optical, Hixson, TN
Salt., Mykita and our newest line, Tom Ford. Aaron Baker, McKinney Eyeworks, McKinney, TX
Spy Optic and Costa suns. Travis LeFevre, Krystal Vision, Logan, UT
MODO because they are so light and thin and Barton Perreira because they are just gorgeous. Melissa Williams, Village Eyecare Co., Clarkston, MI
MCM. Unique styles and colors in larger sizes that make excellent ophthalmic sunwear. Dave Goodrich, Goodrich Optical, Lansing, MI
Nat & Coco and NW77, they were new to us! Candy Crone, Wayne Optical, York, PA
Xavier Garcia Pulpo and Bomba. Wonderful acetates with beautiful shapes. Katie McElvaine, OD, Springfield Family Vision, Springfield, MO
We had a back to school special and sold lots of Taylor Madison. The new colors appealed to tweens. Dorothy Reynolds, Optical Alternatives, Milford, CT
Kirk and Kirk Kaleidoscope. Really light weight and fabulous colors. Wendy Salle, Salle Opticians, Atlanta, GA
Morel’s Lightec and Nomad, versatile line with great color options. Jessica Keller, OD, Elite Eye Care, Dickinson, ND
This article originally appeared in the October 2017 edition of INVISION.
What's the Brain Squad?
If you're the owner or top manager of a U.S. eyecare business serving the public, you're invited to join the INVISION Brain Squad. By taking one five-minute quiz a month, you can get a free t-shirt, be featured prominently in this magazine, and make your voice heard on key issues affecting eyecare professionals. Good deal, right? Sign up here.