Connect with us

Headlines

1-800 Contacts Lawsuit Against Warby Parker: Judge Rejects Claims of Trademark Infringement and Unfair Competition

A 1-800 Contacts representative said the company is considering filing an appeal.

mm

Published

on

A federal judge has rejected claims by 1-800 Contacts that Warby Parker committed trademark infringement.

1-800 Contacts alleged in a lawsuit that Warby Parker purchased search engine keywords for “1-800 Contact.” An attorney for 1-800 Contacts told Reuters in August that Warby Parker sought to “confuse” consumers rather than building its own brand presence for online contact lens sales.

But U.S. District Judge Kevin Castel said in a ruling this week that 1-800 Contacts “failed to plausibly plead a likelihood of consumer confusion” in the case. The case was filed in U.S. District Court for the Southern District of New York.

He wrote that “the parties’ marks are too dissimilar for reasonably sophisticated internet consumers to be confused as to whether they have navigated to, and are purchasing contacts from 1-800 Contacts instead of Warby Parker.”

“Most significantly, Warby Parker’s name is clearly displayed in both (1) the website addresses contained in search results for the 1-800 Contacts Marks and (2) the Warby Parker website,” he stated.

A 1-800 Contacts representative told Reuters the company was looking at its next steps, which could include an appeal.

SPONSORED VIDEO

Get in on the action with OGI Eyewear

OGI Eyewear is a Game Changer for your independent optical practice. Hey Guys, OGI Eyewear is a Game Changer for your independent optical practice. Celebrate your unique identity, and your patient's individuality, with crafted, kinetic styles designed to flatter and amplify every wearer’s beauty. We are here to help you elevate style and up the fun factor. This season continues OGI’s love affair with wearable and vibrant color, diving into blues, oranges, and greens. Pairing these colors with rich tortoise patterns and thrilling new shapes creates a fresh revamp on retro styles. Get in on the action with OGI Eyewear, and make this year an Eye-conic one. For more information, visit here.

Promoted Headlines

Most Popular