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2021 America’s Finest Winner Delivers a Master Class in What Being an Award-winning Independent Eyecare Business Is All About

And when it’s time to relax a simple, undisturbed walk in nature with his dog can cure all ills.

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2021 America’s Finest Winner Delivers a Master Class in What Being an Award-winning Independent Eyecare Business Is All About
Andrew Bradbury, OD
A Proper View, Winston Salem, NC

Our 2021 America’s Finest Optical winner, Dr. Andrew Bradbury of A Proper View, delivers a Master Class in what being an award-winning independent eyecare business means: “It’s all about what we do best and not about what someone else is doing down the street. It’s hard not to compare yourself to others, but being the best business you can, and realizing how you want to do that, is so much more important. We can’t be all things to all people.” When it comes to his patients, he “can never get enough of that moment when a patient first puts on that new pair of glasses, seeing themselves and their new look, and gazing out our windows and remarking at how much better their vision is.” It may be why sometimes he has a hard time leaving it at the office. “Taking a step back … is always a struggle but I just remember that my team are rockstars and can 100% run the show amazingly without me.” When it is time to relax, nothing beats taking his dog Watson for a long walk. “No music or podcasts…just a great chance to release everything from the day. I also really enjoy relaxing on our back deck with my better half, especially when the days are long and the weather is nice.”

Since launching in 2014, INVISION has won 23 international journalism awards for its publication and website. Contact INVISION's editors at [email protected].

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