Connect with us

Calendar

A Huge Month for the Eye Health of All Generations and More Events for August and September

Plus celebrating the elixir of the gods… coffee!

mm

Published

on

little girl checking her vision

August

1 August is the only month without a real holiday but it stands out for eyecare dates: Children’s Eye Health And Safety Month, Cataracts Awareness Month, Contact Lens Health Week and, perhaps most crucially, National Eye Exam Month. Everyone should be encouraged to have their eyes checked. Get the word out. August matters when it comes to eyecare.

Black Business Month, held every August to recognize African-American-owned businesses across the country, deserves its own shout-out. Now’s your chance to show support for minority entrepreneurs. Can you be more purposeful in your sourcing? Join a community event? It’s not just about doing the right thing — there are myriad benefits to exposing your business to diversity and new communities.

September

11 One date looms large in September: the 20th Anniversary of the 9/11 Attacks. Your local biz community will likely be marking the occasion. Find worthy activities to support.

29 Nothing makes folks linger and contemplate all that’s good like the aroma of coffee. Which is just the mood you want customers in when they’re in your store. On National Coffee Day, team up with your local gourmet coffee shop on a joint promo … coffee tasting or free mug for an exam?

SPONSORED VIDEO

SPONSORED BY VARILUX

The Best Overall Progressive Lens, Now Powered by AI

Engineered with Behavioral Artificial Intelligence and utilizing new XR-motion™ technology, Varilux XR series goes beyond prescription and eye physiology to consider the patient’s visual behavior and design a progressive lens that respects how
their eyes naturally move.

Varilux XR series comes in two versions, Varilux® XR design and Varilux® XR track. The Varilux XR track lens provides an additional level of personalization by incorporating the exclusive Near Vision Behavior Measurement, providing up to 25% more near vision width3 according to the patient’s need, so patients get the highest level of customization.

Discover Varilux XR series and enjoy instantly sharp vision in motion4 and seamless transitions from near to far.

For more information, visit here.

Promoted Headlines

Advertisement

Advertisement

Subscribe

INVISIONMAG.COM
BULLETINS

Get the most important news and business ideas for eyecare professionals every weekday from INVISION.

Advertisement

Advertisement

Most Popular