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A Million Magic Moments and More of What You Need to Know for February

Also, Levi’s for eyes and three very special women.

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A Million Magic Moments and More of What You Need to Know for February

1 Million Magic Moments

The Essilor Vision Foundation has announced the donation of one million pairs of glasses to people in need around the U.S. since it began operating in 2007. To celebrate, they’ve launched the year-long “One Million Magic Moments” campaign (watch the video here: invisionmag.com/021903). There are several ways ECPs can help: the Changing Life through Lenses program, a no-cost, in-kind donation of lenses and lab services for any practicing OD; apply for an Optometry Cares Healthy Eyes Healthy Children Community Grant; and the See Kids Soar in-office donation campaign. For every $50 donated, Essilor Vision Foundation can provide both a vision exam and a pair of glasses to a child in need. evfusa.org

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Sunglass Style Tips: Eyewear Expert Shares What to Wear on National TV
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OWA Honors Three

The Optical Women’s Association (OWA) has announced its 2019 OWA Award Honorees. Holly Rush of Costa Del Mar will receive the Pleiades award for her support in advancing the leadership role of women in the optical industry. Laura Lewis of MyEyeDr will receive the Pyxis award for her promotion of the organization in the optical industry; and De Rigo REM’s Jessica Goebert will receive the Emerging Leader award. They will be honored at the OWA’s annual Champagne Breakfast on March 21 during Vision Expo East. opticalwomen.org

Quality Denim, Quality Frames

Safilo and Levi Strauss & Co have announced a multi-year global licensing agreement for the design, manufacture and distribution of Levi’s branded eyewear. The agreement is effective from 2020 to 2024, renewable for an additional five years, up to 2029. The first collections will hit the market in time for the 2020 spring/summer season. safilo.com

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