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True Tales

A Teen’s Mom is Angry the Store Is Out of Her Kid’s Third Frame

Maybe next time they should buy them in bulk.

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I got yelled at by a parent whose teenager broke his frame for the third time this year. Unfortunately, I didn’t have the frame in stock and would have to order it. I was thrashed and berated for not having the frame, and was told that I should keep “a few extra around here since you know my son breaks his glasses.” Yes, I know that. Especially since he just got the new frame off my board … four hours ago. — Elizabeth Reid, Vision Associates, Hayes, VA

Since launching in 2014, INVISION has won 23 international journalism awards for its publication and website. Contact INVISION's editors at editor@invisionmag.com.

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When You’re Passionate About Eye Care, the Right Technology Matters

Lisa Genovese, O.D., strives to give her patients the very best. At Insight Eye Care’s multiple locations, Dr. Genovese provides optimal care for her patients using the Reichert® Phoroptor® VRx Digital Refraction System. In this second Practice Profile Video from Reichert’s “Passionate About Eye Care” series, take a closer look and see how this eye care professional achieved a better work-life balance with equipment that’s designed and engineered in the U.S.A.

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True Tales

Sometimes Customers Need to Get There on Their Own

A tale of one customer who thought complaints alone would solve his problem.

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A customer called with a complaint about his glasses. Our optician asked him several times to bring the glasses in so we could look at them, while the customer continued to complain. The optician finally said, “Sir, please hold them up to the phone so I can take a good look at them.” (This was before FaceTime.) The customer replied, “You can’t see them over the phone.” To which the optician replied, “You are correct, sir. Please bring them in.” — Bob McBeath, Edina Eye, Edina, MN

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True Tales

This Mechanic’s Eyewear Was a Mess … But He Followed Directions!

A tale as old as time that gives new meaning to being in ‘hot’ water.

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WE HAD A MECHANIC who returned a pair of glasses that were scratched all to hell. He said, “I followed your directions and used soap and water to clean them.” I asked what kind of soap he used, to which he replied, “Lava, that’s all I use.” When I stopped laughing I offered him a new pair of lenses and I have told this story for the last 30 years. — Alexander Saper, Great Glasses, Houston, TX

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True Tales

One OD’s Encounter Gives A Whole New Meaning to ‘Tick of the Eye’

What she thought was a scab had legs.

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I had a patient call with “something irritating her left eye for the past day.” We brought her in right away. I initially thought it was a chalazion that she had been picking at until I looked under the slit lamp. What I thought was a scab actually had legs. It was a tick embedded in her lid margin! — Kimberly Riggs, OD, Ligonier, PA

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