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All The Eye Things and More Business Boosters for October

Plus a FREE social media posting calendar that does all the hard work for you.

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Alexa oversized sweatshirt from SOUTH PARADE

GlamourEyes

The Alexa oversized sweatshirt from SOUTH PARADE features an elegant sequin Evil Eye motif on a dropped shoulder, long sleeved, relaxed fit design in 100% Peruvian cotton with fleece interior available in four colors, ivory shown.

$98

southparadeclothing.com

black Enamel Evil Eye PopTop from POPSOCKETS

Can’t Look Away

Ward off evil spirits, robo-calls and malignant bots with this blue, white and black Enamel Evil Eye PopTop from POPSOCKETS. Infinitely practical and so on brand!

$15.00

popsockets.com

OUTTAKES ON OPTICAL

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Cue the Lols

OUTTAKES ON OPTICAL contend that not all practice marketing needs to be stuffy. Amusing messaging can resonate with patients far more than staid patient education – and should be mixed in. They refer to it as Mind Shift Marketing and have designed a collection of apparel, athletic wear, accessories, tech gear, house wares and wall art for dispensaries, like this “Sunglasses, like red lipstick, changes everything” artwork available as 8” x 10” or 16” x 20” canvas print.

$20.99 and $24.99 respectively

outtakesonoptical.com

social media planner

Social Posts Done!

Wondering what to post on social media? No matter how often your business posts, Carissa Dunphy from OPTICIAN NOW has it covered for the whole month … every month! Her monthly social media planner gives ECPs ideas for industry events, trending hashtags, and more, so they can post more effectively.

Free

opticiannow.com

AWESOME SOAPS by July Cortes Cardenas

Awesome Eyes

From AWESOME SOAPS by July Cortes Cardenas comes Soap Eyes. The female-owned brand makes soaps inspired by people’s (and reptilian!) eyes from eco-friendly, vegan ingredients handmade in Auckland, New Zealand.

$19.99 each

awesomesoaps.co.nz

SPONSORED VIDEO

With Crizal you can have it all!

Patients expect clarity of vision, scratch resistance, anti-glare technology, easy-to-clean lenses, and UV protection from their lenses. Crizal Sapphire HR is the latest generation of anti-reflective coating that combines our innovative technologies, 360 Multi-angular Technology™, High-Resistance Technology™, High Surface Density Process™ into one coating to deliver best in class performance. Your patients’ main concerns of anti-glare, scratch resistance, and easiness to clean are covered. Crizal Sapphire HR shield the lenses against reflections, scratching, smudging and UV light for long-lasting transparency, durability, and protection. Crizal coatings can be applied to any design, including traditional single vision, Eyezen®, Eyezen+ and Varilux®! Widely available across lab networks and through all major managed vision care providers today. Crizal Saphire HR benefits include: • 360 Multi-angular Technology™ that cuts front and lateral backside reflection • High-Resistance Technology™ that offers the best combination of scratch and smudge resistance • High Surface Density Process™ that ensures the lense is easy-to-clean, smudge resistant and water repellent For more information about Crizal Saphire HR, go here.

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