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American Diabetes Association and VSP Vision Care Collaborate to Save Sight for People with Diabetes

The campaign will raise awareness of the role eye exams can play in early detection and prevention of diabetes-related eye disease.

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(PRESS RELEASE) ARLINGTON, VA – The American Diabetes Association (ADA) announced a new collaboration with VSP Vision Care, a VSP Global company which serves nearly 90 million members as the largest and only national not-for-profit vision benefits provider, to focus on an often overlooked but costly and devastating complication of diabetes: eye disease. This initiative will focus on the crucial role annual comprehensive eye exams play in the early detection, intervention and prevention of eye disease and vision loss caused by diabetes.

“Diabetic eye disease is one of the complications of diabetes, affecting a third or more of people with diabetes over age 40,” said Tracey D. Brown, CEO of the American Diabetes Association. “Fortunately, we can effectively manage and even prevent diabetic eye disease with early detection and treatment. With VSP, we are positioned to make this happen. Preventing these complications is key!”

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There are 30 million American adults living with diabetes. Another 84 million are living with prediabetes, yet 90% of them don’t know they have it. People living with diabetes or prediabetes face increased risk for glaucoma, cataracts, diabetic macular edema and diabetic retinopathy, the leading cause of blindness in working age adults. The cost of diabetes to individuals and society continues to skyrocket, with an economic burden on the healthcare system in the United States estimated at $139 billion for vision related disorders alone. For those living with diabetes, an annual eye exam is a must – offering a simple way to prevent or delay disease and vision loss caused by diabetes.

The new eye health initiative will be multi-pronged in order to meet all those affected by or at risk for diabetes related eye disease. The initiative will include concerted efforts to:

  • Raise awareness and provide actions for those who may be at risk for a diabetes related eye disease;
  • Provide patient support and education to those affected by it; and
  • Educate healthcare professionals about diabetes related eye disease and how to prevent it

“The diabetes epidemic affects the daily lives of millions of Americans and adds to an already strained healthcare system looking for solutions,” said Michael Guyette, president and CEO of VSP Global. “With the delay in diagnosis being one of the most pressing problems still to be solved with diabetes, together with the American Diabetes Association, we’re committed to raising awareness of the crucial role an optometrist plays as an accessible part of a person’s healthcare team, providing a pathway to early detection and ongoing management of disease.”

The new eye health initiative will be launching in 2020 as part of the ADA’s Overcoming Therapeutic Inertia campaign to accelerate care, treatment and early intervention to improve the lives of people living with and those caring for people with diabetes. Additional campaign resources and updates will be released in the coming months.

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Safilo Group and Marc Jacobs Renew Licensing Deal

The new agreement will now run until Dec. 31, 2026.

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(PRESS RELEASE) PADUA/NEW YORK — Safilo and designer Marc Jacobs announced the early renewal of their licensing agreement for Marc Jacobs-branded optical frames and sunglasses collections.

The agreement will now run until Dec. 31, 2026.

The renewal of this partnership, which has reached its 15th year of collaboration, further strengthens Safilo’s portfolio in the contemporary segment.

It also extends the positioning of the brand in the luxury segment with the launch of the Marc Jacob’s Runway eyewear collection, which will hit the market in January 2021.

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Press Releases

Marcolin Group Enters a Partnership with Positive Luxury

This is by sponsoring the inaugural Positive Luxury Awards 2020.

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(PRESS RELEASE) Marcolin Group, a worldwide leading company in the eyewear industry, announces its partnership with Positive Luxury for their first edition of the Positive Luxury Awards. The ceremony is taking place in London on the 25th of February 2020 and the Group will present the Innovation of the Year Award.

Founded in 2011, Positive Luxury is an award-winning sustainability platform that connects luxury brands with people working towards a better future through the unique Butterfly Mark, a symbol of trust earned by brands that have adopted sustainability as a key business principle.

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Podcast: Is Eyecare in Canada Really More Like the US Than We Think?

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The Positive Luxury Awards 2020 is a global celebration of sustainability and innovation within the luxury industry, featuring a variety of categories recognizing companies or individuals affecting positive change in businesses and the global community.

Marcolin Group will sponsor the Innovation of the Year Award which identifies true innovators taking an entirely new approach to their service, product, technology or business model, improving their social or environmental performance while also offering large scale improvements internally and externally.

The evening’s winners will be selected by a special jury consisting of 12 global business leaders, including American-British model and activist, Arizona Muse, United Nations officer, Simone Cipriani, author of The New Green Consumer Guide, Julia Hailes, business writer and advisor, John Elkington, author and British Fashion Council’s Advisory Board member, Frances Corner, model, actress and activist, Amber Valletta, Parsons School of Design Dean of Fashion, Burak Cakmak, communications consultant and writer, Emma Young, journalist and author, Isabelle Lefort, Business for Social

Responsibility Managing Director, Elisa Niemtzow, and Imagine Co-founder and International Chamber of Commerce Chair, Paul Polman.

Massimo Renon, Marcolin Group CEO, affirmed: “Marcolin Group is the first international eyewear company collaborating with Positive Luxury. We will demonstrate to our partners and consumers that we are tracing a new path in the sustainability. Our relentless pursuit of innovation and experimentation has led Marcolin Group to become the first sponsor for The Positive Luxury Innovation of the Year Award”.

Diana Verde Nieto, Co-Founder and CEO of Positive Luxury, stated: “Marcolin Group’s commitment to craftsmanship and quality has helped them build an unparalleled reputation in the eyewear industry. We are proud to work with them and have their support for the Positive Luxury Awards 2020, more specifically, the Innovation of the Year Award”.

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Press Releases

Bollé Brands Adds to North American Marketing Team

Chris Abbruzzese has been appointed to the VP trade marketing role.

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(PRESS RELEASE) BOSTON, MA — Chris Abbruzzese has been named vice president of trade marketing for Bollé Brands, North America.

Abbruzzese will be responsible for developing trade marketing strategies that align with Bollé’s global brand strategies. In this new role, Abbruzzese will act as the key bridge between global marketing and product teams and the North American sales team with an emphasis on in-store programs that promote retail success and drive sell-through.

“We’re thrilled to welcome Chris to the team and excited to have him help us take these great brands to the next level,” said Peter Smith, CEO of Bollé Brands

Abbruzzese brings 15 years of experience with Maui Jim Sunglasses, where he served as VP, Global Marketing. In that role, he developed and executed global marketing initiatives for the high-end sunglass line. As a member of the core team, he was instrumental in the early growth and expansion of the brand internationally.

Abbruzzese has also performed marketing and sales consulting services for clients in the outdoor, home automation, energy, optical, and digital fabrication industries.

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