Headlines AOA Campaign ‘Spotlights Bad Actors’ in Contact Lens Market It’s called “31 in 31” and runs throughout October. Published 1 year ago on September 30, 2021 By INVISION Staff Share Tweet The American Optometric Association has launched a campaign that “campaign exposes illegal retailers and counterfeiters sidestepping legal requirements that protect patients’ eyes.” The annual letter-writing campaign is called “31 in 31” and runs throughout October. It “directs federal regulators’ attention and scrutiny on those online retailers, brick-and-mortar shops and other sellers who distribute contact lenses without valid prescriptions, in direct violation of federal law,” according to AOA. “Ensuring retailers comply with these federal regulations, established to protect patients, is absolutely essential,” says Melissa Barnett, O.D., AOA Contact Lens and Cornea Section chair. To date, the campaign has identified over 150 retailers — with support from doctors of optometry nationwide — that the AOA has directly contacted to inform of the U.S. law regarding the sale of contact lenses, AOA notes in a post on its website. The campaign consists of letters to flagged sellers, reiterating the U.S. market rules set forth in the Fairness to Contact Lens Consumers Act (FCLCA) and the Contact Lens Rule, and specifically those requirements that contact lenses may only be furnished when a consumer presents a valid prescription from an eye doctor. While the AOA is not a regulatory enforcement agency, the letters are copied to both the U.S. Food and Drug Administration and the Federal Trade Commission. Here’s how doctors can report illegal sales or adverse events related to contact lenses: Advertisement Report a website illegally selling contact lenses. Report an adverse event related to contact lenses. Report problems with decorative contact lenses. Report a contact lens seller exhibiting poor business practices. Email a de-identified case report to [email protected] to help bolster AOA’s advocacy against harmful contact lens practices. Related Topics:AOAcontact lensesLatest News Top click to Comment(Comment) Up Next Retailers Quietly Eliminate Layaway Programs Don't Miss Warby Parker Is Now a Public Company Valued at $6B+ SPONSORED VIDEO Explore New Crizal® Sapphire™ HR lenses on Leonardo Did you know there’s an online course on the new Crizal Sapphire HR lenses available now on Leonardo? With best-in-class learning content, including a wide range of ABO certified CE courses, Leonardo can take your practice’s optical knowledge to the next level. Visit leonardo.essilorluxottica.com today to learn about new Crizal Sapphire HR and take advantage of the 3-month free trial of this innovative online learning platform brought to you by EssilorLuxottica. 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