Connect with us

Press Releases

Barton Perreira Promotes Two Long-Term Eyewear Veterans to New Roles

Tricia Valbuena has been promoted as VP of sales & marketing and Joe D’Orazio as national sales manager.

mm

Published

on

Barton Perreira Promotes Two Long-Term Eyewear Veterans to New Roles
Tricia Valbuena | Joe D’Orazio

(PRESS RELEASE) Barton Perreira has announced the promotion of two long-term eyewear veterans to new roles within the company. Tricia Valbuena has been appointed to vice president of Sales and Marketing, where she will be overseeing, strategizing, planning, and executing all sales & marketing initiatives for the company. Tricia has been with Barton Perreira for nearly 13 years, previously serving as the Sales & Marketing director at the company. “I’m excited to step into this new role and am looking forward to growing all aspects of the company,” she said.

Additionally, Joe D’Orazio has been named as the National Sales Manager where he will oversee managing and executing the company’s strategies with domestic wholesale business and will head the domestic sales team. “I’m proud to have such a remarkable team and together we are excited to continue to push Barton Perreira forward with great people, product and partnerships,” he said. Joe has been with Barton Perreira since 2014 serving as a Sales Manager.

“Patty Perreira and I are very pleased to announce Tricia and Joe’s much deserved promotions,” says Bill Barton, co-founder of Barton Perreira. “They both have had successful track records in their positions as Director of Sales and Marketing and Sales Representative, respectfully and have built strong retail relationships and delivered exceptional work. Both are extremely instrumental in our growth.”

SPONSORED VIDEO

SPONSORED BY VARILUX

The Best Overall Progressive Lens, Now Powered by AI

Engineered with Behavioral Artificial Intelligence and utilizing new XR-motion™ technology, Varilux XR series goes beyond prescription and eye physiology to consider the patient’s visual behavior and design a progressive lens that respects how
their eyes naturally move.

Varilux XR series comes in two versions, Varilux® XR design and Varilux® XR track. The Varilux XR track lens provides an additional level of personalization by incorporating the exclusive Near Vision Behavior Measurement, providing up to 25% more near vision width3 according to the patient’s need, so patients get the highest level of customization.

Discover Varilux XR series and enjoy instantly sharp vision in motion4 and seamless transitions from near to far.

For more information, visit here.

Promoted Headlines

Advertisement

Advertisement

Subscribe

INVISIONMAG.COM
BULLETINS

Get the most important news and business ideas for eyecare professionals every weekday from INVISION.

Advertisement

Advertisement

Most Popular