Connect with us

Brainstorms

Brainstorm: Party Now, Buy More Later

mm

Published

on

Don't let anyone buy at your next store party or event

This article originally appeared in the July 2015 edition of INVISION.

At your next Ladies Night, tell guests that no merchandise is for sale during the event. A no-buying-allowed party creates an uninhibited atmosphere in which your guests can fully enjoy each other’s company and try on the creme de la creme in eyewear and sunwear. Be sure to take lots of photos and make notes of everyone’s favorites. The goal is to help your customers plan not just their next eyewear purchase, but their four or five (or more) after that.

Advertisement

SPONSORED VIDEO

Turn Patients Into Loyal Eyewear Shoppers

80% of patients are browsing eyewear online, are you influencing patients online before your competition? Join thousands of practices thriving with Optify, voted the #1 optical sales tool by EyeVote. Empower your opticians to save time, increase optical revenue, and maximize your EHR data and website with a seamless optical plug-in that keeps patients buying from YOU! Now through August 31st receive a $25 UberEats® gift card when you complete a 15 min demo. Book your demo here..

Promoted Headlines

Advertisement

Advertisement

Subscribe

INVISIONMAG.COM
BULLETINS

Get the most important news and business ideas for eyecare professionals every weekday from INVISION.

Advertisement

Advertisement

Most Popular