1 From special edition readers to dressing staff up in pink, Breast Cancer Awareness Month is a great opportunity for a civic-minded business with a little imagination to get involved in a worthy cause and raise their community profile under the call of Pink Together!
25 On International Artist Day show support for some of society’s most creative but least rewarded members by showcasing their work in your practice and on your social media. It’s all about seeing and spreading the beauty in the world. Consider it a shared mission.
29 Anyone looking through our pages might conclude that nearly all ECPs and optical retailers are dog people. But we know that’s not the case. If your preferences for mascots and housemates tend toward the feline, get in touch with your local cat shelter to see if you can do something together to help promote National Cat Day.
31 It’s that time of year when Contact Lens Month meets Halloween. Perhaps you can dress up your staff as acanthamoeba to help get the message across. Germs lurk … and yet surveys show one-third of wearers don’t wash their hands before putting in contacts.
