Americans Trust Doctors
A University of Florida Health study shows Americans’ trust in their doctor’s health recommendations remains as strong as ever, even after four years of a divisive COVID-19 pandemic. The study, published in Frontiers in Medicine, shows that scientists and health agencies are not faring as well as physicians. Americans trust their doctors because they have a unique physician-patient relationship that might span years or decades. The study revealed high trust in doctors among respondents, about 95%, versus 84% in scientists and 70% in health agencies. Some 65% of respondents who thought recommendations changed often were less likely to trust the agencies and their scientists. Only 18% of those polled had high trust in health information on social media. invisionmag.com/092402
Consumers On Holiday 2024
According to Optimove Insights Report on Consumer Shopping Intentions for Holiday 2024, a report to provide marketers with valuable insights on consumer trends and purchase intentions ahead of the 2024 holiday shopping season, consumer confidence in the economy and personal finances has significantly risen for the 2024 holiday season. Key findings reveal that 50% of respondents feel more confident in the economy, up from 26% in 2023, and 61% plan to budget more for holiday gifts, compared to 35% last year. Additionally, 59% of consumers now prioritize service over price, a 37% swing from 2023. But the report also found that 67% of consumers are anticipating marketing fatigue by Nov. 1. invisionmag.com/092401
Understanding Diabetic Vision Loss
Diabetes is the number one cause of vision loss in working-age Americans. A new $3.3 million study at the University of Houston College of Optometry will track the health of patients with prediabetes and diabetes to find out who might develop eye problems and be at risk for future vision loss. The study is being led by Wendy Harrison, associate professor, and is underwritten by the National Eye Institute. Harrison’s team is studying both the front and the back of the eye and different types of glucose dysfunction. The team will investigate whether tests like fat distribution, activity levels, and oral glucose tolerance in Type 2 Diabetes patients are linked to or can predict ocular health. invisionmag.com/092403
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