No Vegas? No problem. Our guide is chock full of the newest products to offer your patients and customers the best in style, optics, comfort and...
With this list of rules we can save a few less savvy colleagues from making one of these disastrous mistakes.
1st Place 2nd Place 3rd Place Honorable Mentions America’s Finest 2020 Sponsors Three female solopreneurs win top honors in 2020’s America’s Finest Optical Retailers competition....
Take the consumerism of Boomers, the independence of Gen X, the social consciousness of Millennials and add in a dependence on all things technology — and...
INVISION honors the legion of excellent vendor representatives.
You know you're an ECP when ...
Just three short months ago, the idea business owners would be struggling to navigate a recession in early 2020 seemed far-fetched. Markets were at record highs,...
Traditional PR used to be one of the few ways — other than paid advertising — for a small business to get noticed. But increasingly, public...
Actually implementing change (rather than merely talking about it) is one of the more frustrating aspects of business management.
Are you harried each day, knowing that you have more to do than fits in 24 hours? Do you find yourself wasting time through the day,...
The coming year has “eyecare” written all over it. But what changes can we expect to see in eyecare and eyewear as we enter a new...
THE BIG SURVEY 2019 The Basics You, The ECP Buying & Selling Performance Management & Staff Marketing & Operations Who is the American ECP? How does...
25 ECPs put who they are and what they do for a living in a sentence or two... or three.
How you finish the year has a major impact on how you start the next one. Year-end is a tricky, busy time. You need to be...
Now let’s be clear… All customers are important. And all customers should be treated as such… but when we asked our readers about their most important...
We challenge you to implement one of these 23 ‘How To’s in your practice before the year is out.
HIGH ROLLER SUITE These products didn’t come to play, they came to win, and you can bet they pay off big. All-In Made with Japanese titanium,...
Don’t promise excellent service? Run annoying ads? Business leaders insist these counterintuitive principles work.
No two exit strategies are exactly the same.
They left managed care and went to private pay.
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