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Days for Hawaiian Shirts and Black Turtlenecks and More Dates for February

And don’t forget Galentine’s.

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Days for Hawaiian Shirts and Black Turtlenecks and More Dates for February
PHOTO: ISTOCKPHOTO

1 It’s f-f-f-freezing out there. Your nose turns blue in five minutes, everyone is cloaked in heavy black wool, and the sun slinks off at 4 p.m. All in all, it’s the perfect time to hold a Pacific Island-themed sales event to mark Hula in the Coolah Day. Turn the heat way up, tell your customers to come in their best Hawaiian shirts, mix up some Mai Tais, put Beach Boys on the stereo, and some sunglasses in their hands. Say Aloha, baby — winter ain’t going to get you down.

2 Well, it’s Groundhog Day … again. If it feels like you’re having the same day … over, and over … in your office, do something about it. Try a trunk show, get in a business coach, join the local chamber of commerce — anything you once viewed with skepticism.

13 Every year, the public show of affection that is Valentine’s Day (Feb. 14)expands. Among the newer events is Galentine’s, a day dedicated to showering your girlfriends with love and small gifts. Get in on the action this year with a gift gallery and fun suggestions.

24 Today would have only been the 60th Birthday of Steve Jobs, one of America’s greatest innovators and an iconic eyewear-wearer. Know his brand and model? Lunor Classic Rund PP. Today, feature rimless round frames on your site or displays, maybe paired with a symbolic black turtleneck. Happy birthday, Steve, wherever you are.

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