Press Releases

Digital Eye Lab Launches EZCONNECT

Published

9 years ago

September 18, 2015

(Press Release)
Digital Eye Lab, a division of ABB OPTICAL GROUP, has launched EZCONNECT, a new revolutionary service for ordering a complete pair of eyewear.

For the introduction, Digital Eye Lab has partnered with Silhouette International in support of the launch of their new ADIDAS PERFORMANCE RX program.

ADIDAS PERFORMANCE RX will be filled exclusively by Digital Eye Lab using DEL’s new EZCONNECT service, an online portal that allows ECPs to order eyewear and lenses at once, eliminating the need to send frames to the lab. The companies unveiled the partnership and programs yesterday at Vision Expo West.

“This collaboration with Silhouette and launch of the exciting ADIDAS PERFORMANCE RX program is the foundation for our EZCONNECT service,” said ABB OPTICAL GROUP Vice President of Eyewear Nan Meehan. “With this new service, we are bringing frames and digitally fabricated lenses together using a streamlined and efficient web portal created for eye care professionals.”

Digital Eye Lab Managing Director Scott Pearl added, "We are pleased to introduce ABB OPTICAL GROUP’s customers to the EZCONNECT service through Digital Eye Lab. We are very confident that the logistics, quality and service improvements found within EZCONNECT will reinforce our customer base’s ability to compete and win.”

To register for EZCONNECT, visit DigitalEyeLab.com/adidasRX. For more information about EZCONNECT, call Digital Eye Lab at (866) 866-8673. Eye care professionals can contact their Digital Eye Lab eyewear specialist, ABB OPTICAL GROUP account manager or Silhouette account manager to get started.

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