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ECPs Share their Best-Selling Collections for April 2021

Sunglass sales are heating up despite a spat of shutdowns.

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Modo eyeglasses
R 1000 – a light and resilient plastic – meets Beta Titanium for the ultimate in strength, lightness and flexibility in the MODO 7017; while the brand’s patent-pending screwless hinges bring a smooth open-close movement. MSRP: $300

The MODO 7010 and 7017 for style and comfort. Maui Jim because of style and polarization. We are in Florida, need we say more? — Sherry Morgan, Logan Eye Care, Lake Mary, FL

SALT-A'Maree-Un sunglasses

With this partnership with fashion boutique A’maree, SALT. combines the timeless sensibilities of both heritage style and iconic eyewear. Inspired by the wayfarers of the 1950s, the Japanese-made UN has a functional riveted plaque that subtly evokes the styling of the era, while the specific sizing allows for a luxurious fit for both men and women. MSRP: $460

Lindberg Thintanium, Bevel Calico, Blake Kuwahara everything. In sun, the SALT. A’Maree Un and Theo Havana Collection. — Harris Decker, Eye Designs of Westchester, Scarsdale, NY

Top-selling vision brands in April
Eyeglasses

Ray-Ban (6), MODO (5), Scott Harris (4), Silhouette (4), Kate Spade (3), Liz Claiborne (3), OVVO (3), Barton Perreira (2), Coco Song (2), Gucci (2), Jimmy Choo (2), Morel (2), Penguin (2), Tiffany (2), TLG (2), Tom Ford (2)

Sunglasses

Maui Jim (14), Ray-Ban (12), Costa (4), Oakley (3), Kate Spade (2), Jimmy Choo (2), Nike (2)

* Brands mentioned by multiple Brain Squad members when asked what had sold well in April. Join at invisionmag.com/brainsquad.

  • Stepper by Imagewear and TLG by L’Amy are big optical sellers in my area! Maui Jim sunglasses all the way! We have a lot of sun in southern Utah. — Star Taylor, Richens Eye Center, St. George, UT
  • Ray-Ban sins did pretty well, as did Maui Jim. — David Greening, Astorino and Associates Eye Center, Newport Beach, CA
  • In optical, Juicy Couture and Bebe; Nike suns. — Rick Rickgauer, Vision Associates, Girard, PA
  • We sold anything that came with a clip on sun; and Maui Jim and Vera Bradley were the top sunwear lines. — Kim Hilgers, Akre & Clark Eyecare, New Ulm, MN
  • Silhouette glasses and Wiley X suns. — Andy Rockwood, OD, Rockwood Optometry, North Ogden, UT
  • MODO, Barton Perreira, Entourage of 7 glasses; Randolph Engineering suns. — Rita Ellent, OD, The Gardens Eye Care, Forest Hills, NY
  • Altair, Silhouette, and Marchon glasses; Oakley, Dragon and Nike suns; and Ray-Ban in both. — Texas Smith, OD, Dr. Texas Smith and Associates, Citrus Heights, CA
  • Furla and Penguin glasses, Ray-Ban and Jimmy Choo sunglasses. — Cynthia Sayers, OD, EyeShop Optical Center, Lewis Center, OH
  • Europa and Westgroupe glasses brands. INVU suns because of their price. — Pam Peters, Midwest Eye, Downers Grove, IL
  • Scott Harris and David Spencer glasses, and sunglasses sales increasing overall. — Deb Jaeger, Eye Center of the Dakotas, Bismarck, ND
  • This month we did very well with Silhouette and Charmant. People love both of them due to the lightness of the frames. I hate to sound like a broken record, but we always do very well with Maui Jim sunglasses. — Julie Uram, Optical Oasis, Jupiter, FL
  • Scott Harris and Jimmy Choo glasses, American Optical suns, and Ray-Ban and Oakley in both. — Chris Dudley, Independent Optician, Central Florida
  • Smith suns. A great go to for all genders. — Heather Aites, Family Vision Center, Westminster, CO
  • The Garrett Leight McKinley, a classic P3 in great tortoise colors. — Dave Schultz, OD, Urban Optics, San Luis Obispo, CA
  • SALT opticals, as well as Gucci and Tom Ford sunglasses. — Steve Nelson, Eye Candy Optical, Westlake, OH
  • The Tom Ford FT5401 in crystal. It has an easy fit and is very stylish. In sun, the Ray-Ban 2132 new wayfarer because it offers classic styling with several color to choose from. — Sonja Franklin, OD, Modern Eyes, Austin, TX
  • Tomato Glasses are ramping up again now that it is spring. We do great referral business selling these customizable kid’s frames. In sun, Vuarnet is always a classic. — Nikki Griffin, EyeStyles Optical and Boutique, Oakdale, MN
  • Coco Song frames with the new gold foil embedded in them. Beautiful touch in combination with the pretty peacock feathers already embedded. For sun, the Costa Tuna Alley. — Scott Keating, OD, Vision Trends, Dover, OH
  • Gucci in both sun and optical. — Danielle Doniver, Heritage Optical, Detroit, MI
  • People were back to the basics and the practical Aristar and Flexon were on the move! We also had decent showings by Ray-Ban and Smith. We were even-stevens and fairly slow on the sunnies. — Jen Heller, Pend Oreille Vision Care, Sandpoint, ID
  • CZone and Scott Harris glasses, with Vogue suns due to their price. — Jennifer Leuzzi, Mill Creek Optical, Dansville, NY
  • Draper James, classic eyeglass style that works for women of all ages. In sun. Ray-Ban, they’re new to our office. — Christine Howard, Attleboro Vision Care, Attleboro, MA
  • Raen, Laibach & York, MODO in glasses, but we can’t keep Raen’s newest suns on the shelf. — Travis LeFevre, Krystal Vision, Logan, UT
  • In glasses, Coco Song, we upped the inventory. In sun, Gucci; we’re in Gucci world. — Steve Whitaker, Whitaker Eye Works, Wayne, PA
  • Liz Claiborne glasses did well for us, and Ray-Ban suns. — Scott Felten, Fox Valley Family Eye Care, Little Chute, WI
  • In glasses Tom Ford, Betsy Johnson, Kate Spade, and Costa in both. — Melanie Jenkins, Spring Hill Eyecare, Spring Hill, TN
  • Barton Perreira and MODO glasses, and Costa suns. — Jill Schnurer, Village Eyecare Co., Clarkston, MI
  • Tiffany, Elasta glasses, Ray-Ban sunglasses. — Marc Rosenberg, M&J Optical, Brookhaven, PA
  • OVVO, Orgreen, Tiffany &Co and Gucci glasses, and Maui Jim suns. Their game is bar none! — Pablo E. Mercado, Optima Eye Care, Alpharetta, GA
  • Titanflex is always a hot line for men, but we have seen a lot of Champion Tri-Flex styles being selected lately as well. Liberty Sport sunglasses for men and women. With the nicer weather and increase of activities, they are selecting frames specific to their hobbies. — Kate Broeckelman, PrairieStar Health Center, Hutchinson, KS
  • Silhouette Titan Minimal Art 5515, young and old and everyone in between are digging the minimal look with the large fun shapes. — Gayle Bergthold, Bee Cave Vision Center, Bee Cave, TX
  • Morel glasses, Costa suns. — Robert M Easton Jr. OD, FAAO, Oakland Park, FL
  • Etnia Barcelona Nimes 2.0, a larger ladies frame available in fun and funky colors. The Maui Jim Kawika, classic style available in crystal. — Steve Burek, Metro Eye, Milwaukee, WI
  • Modern opticals and Maui Jim suns. — Chris Clark, Advanced Eye Care Optical Shoppe, Panama City, FL
  • OWP glasses and Rudy Project suns. — Lindsey Pulford, Insights Eyecare, Manhattan KS
  • Lacoste, Danny Gokey and Liz Claiborne opticals, Maui Jim suns. — Kathryn Collins, OD, Kissel Eye Care, Lititz, PA
  • New York Eye Enhance 4256 is so pretty and fresh. Even I’m wearing it. Maui Jim suns lead the way once again. — Frances Ann Layton, Eye Associates of South Georgia, Valdosta, GA
  • Liz Claiborne glasses, Ray-Ban suns, and Kate Spade in both. — Judy Scheuerell, Fox Valley Family Eye Care, Little Chute, WI
  • Jimmy Choo glasses and Wiley X sunglasses. — Dave Goodrich, Goodrich Optical, Lansing, MI
  • Face à Face glasses, the new styles and colors are amazing. Jacques Marie Mage sunglasses because they are hot! — Paula Hornbeck, Eye Candy & Eye Candy Kids, Delafield, WI
  • Anything Penguin is doing great with both men and women. The classic styling is speaking to everyone right now. Maui Jim suns. — Angel Miller, Cynthiana Vision Center, Cynthiana, KY
  • The Lafont Darjeeling is all colors. — Ron Catterson, Clear View Optix, The Villages, FL
  • OVVO glasses because it’s a new collection to our office and the staff loves it. Maui Jim suns due to name recognition. — Kristina Jordan, The Eye Site, Mishawaka, IN
  • In glasses, the Ethnicity Leilah, and in sunglasses the Fubu Buffalo. — Adam Ramsey, OD, Socialite Vision, Palm Beach Gardens, FL
  • ClearVision glasses, and the Kate Spade Augusta sunglasses in Havana green. — Tia Douglass, Harkins Eye Clinic, Grand Island, NE
  • Taylor Madison and OVVO. We did a lot of OVVO ophthalmic as suns. — Dorothy Reynolds, Eyes on Fairfield, Fairfield CT
  • Eco/Modo because we did a COVID safe trunk show! — Tiffany Firer, Lifetime Eyecare, Jenison, MI
  • Ray-Ban glasses. — Douglas Holle, OD, Sunset Eye Care, San Angelo, TX
  • Kala and Tiffany, Elasta, OVVO, Orgreen, Tiffany &Co, Titanflex, Champion, Morel, Modern opticals, New York Eye, Face à Face, Jacques Marie Mage, Penguin, Lafont, ClearVision, Taylor Madison, Kala, Cottet glasses, Oakley suns and Ray-Ban in both. — Todd Lapointe, VIP EYES, Portland, ME

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If you’re the owner or top manager of a U.S. eyecare business serving the public, you’re invited to join the INVISION Brain Squad. By taking one five-minute quiz a month, you can get a free t-shirt, be featured prominently in this magazine, and make your voice heard on key issues affecting eyecare professionals. Good deal, right? Sign up here.

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