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ECPs Share Their Best-Selling Collections for November 2022

The calm before the storm, suns sales slowed as did sales overall, while some brands remain as strong as ever.

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Tuna-Alley-from-Costa
Named after the legendary 15-mile stretch of sand cutting through the deep blue Bahamian waters where the Bluefin tuna migrate north, the Costa Tuna Alley angler sunglasses were created to uncover the famous underwater fish highway. With integral hinges, a patented vent system, polarized and made from tough nylon, these men’s performance fishing sunglasses don’t miss much. MSRP: $273

The New Globe L4081-P in Crystal by A&A Optical. In sun, Tuna Alley from Costa. — Colby S., Dothan, AL

Spyder SP4024 from Altair

The Spyder SP4024 from Altair is a men’s acetate and injected combination frame in a rectangular shape with a standard hinge available in three sport colors: Black Diamond, Black Citron and Navy (shown). MSRP: $98

The Spyder SP4024 and McAllister MC450, we can’t keep them in stock! In sun, the RB3625 (Ray-Ban New Aviator) is a great improvement on an already classic and that legend gold just pops! — Nick S., Frisco, TX

Top-selling vision brands in November
Eyeglasses

Jimmy Choo (3), Morel (3), Ray-Ban (3), Charmant (2), Etnia Barcelona (2), Gucci (2), MODO (2), Oakley (2)

Sunglasses

Maui Jim (14), Ray-Ban (8), American Optical (2), Coach (2), Costa (2), Gucci (2), Oakley (2)

*These are brands mentioned by multiple Brain Squad members when asked what sold well in November. Join at invisionmag.com/brainsquad.

  • Caviar and Etnia Barcelona eyeglasses. — Scott K., Dover, OH
  • David Spencer and Morel opticals, Maui Jim and American Optical suns. — K Elizabeth B., Springfield, IL
  • Etnia Barcelona, Lightec, and Fregossi opticals, and Ray-Ban, Coach, and Maui Jim suns. — Deb J., Bismarck, ND
  • In optical, Coco Song and Erker’s 1879 (new line for us); Gucci in sun and optical. — Steve W., Wayne, PA
  • We’ve carried l.a Eyeworks for over two decades and they keep coming up with new original designs. Iconic. Also, the Perspective rimless collection from Götti. We are seeing an uptick in rimless overall and this is a new collection for us. Patients like the different ways to customize them. In sun, we added the ultra-limited collection from T. Henri — under 100 pieces produced. We have customers who love the idea of owning such a unique product that nobody else has. — Jordan F., Baltimore, MD
  • Rafaella glasses and American Optical suns. — Susan H., Myrtle Beach, SC
  • We sold our Jimmy Choo ophthalmics so well last month! I moved some frames around on our board so that Jimmy was in the place where the majority of our opticians start showing patients frames and our sales increased. Last month was no good for suns… we don’t do as well in winter months with sun sales. — Morgan D., Carmi, IL
  • In glasses, the Silhouette SPX series, lightweight and comfortable. In sun, the Liz Claiborne 571/S, it has beautiful color combinations. — Scott M., Christiansburg, VA
  • In optical, Charmant, and in sun, Jimmy Crystal. — Chris G., Inver Grove Heights, MN
  • The Calisto by Ørgreen, it has soft finishes in cool color combinations, in sun, Maui Jim. — Steve B., Milwaukee, WI
  • OWP glasses and Randolph Engineering suns. — Kevin C., Glenview, IL
  • In glasses, Outspoken, it has great colors! In sun, Ray-Ban. — Jennifer L., Dansville, NY
  • Caroline Abram glasses. They are flattering on everyone! For sun, Krewe; trendy styles and popular on social media. — Ashley S., East Aurora, NY
  • Lindberg, State, Modo, Thierry Lasry, and Onirico glasses. Maui Jim suns; I mean, we carry others but Mauis are second to none. — Pablo M., Atlanta, GA
  • Maui Jim sunglasses. — Mark C., Pittsburgh, PA
  • Charmant Titanium glasses and Costa suns were the winners this month. — Robert L., Jefferson City, MO
  • In optical, Fysh and Eddie Bauer with clip ons. — Rick R., Girard, PA
  • Again, Barton-Perreira Cassady and Norton. Also the Modo 4238 and the Ray-Ban RB 5375 and RB 7017. Maui Jim suns! — Betsy Br., Zionsville, IN
  • Anne Klein eyeglasses and Under Armour sunglasses. — Melissa T., Branson West, MO
  • Dragon ophthalmics and Oakley sunglasses. — Angel M., Cynthiana, KY
  • In optical, Draper James and Jimmy Choo; in sun, Ray-Ban. — Cynthia S., Lewis Center, OH
  • Definitely all things SD Eyes; its good quality for a budget price and that’s what people are starting to look for. Although, we had a simultaneous upward tick in Prodesign sales. Ray-Ban suns. — Jen H., Sandpoint, ID
  • Tura glasses and Ray-Ban suns. — BJ C., McQueeney, TX
  • In glasses, Laibach & York (ultra-rare colors) and Garrett Leight. For sun, Raen and Article One‘s Active collection. — Travis L. Logan, UT
  • TC Charton glasses, fabulous styles for “alternate fits” at a great price point. In sun, Maui Jim, always. — Lisa S., Vancouver, WA
  • Gucci glasses and Maui Jim suns. — Paul W., Tallahassee FL
  • Ovvo and Taylor Madison glasses and Maui Jim suns. — Dorothy R., Fairfield CT
  • Kenmark Eyewear, and we only do Rx sun. — Ken W., Livingston, NJ
  • In ophthalmics, the Europa lines, we brought in a number of new frames. In sun, Maui Jim due to updated stylings and some flex purchases, along with Ray-Ban. — Zachary D.s, Saint Peter, MN
  • Once again, I find my clients want colorful and economically priced glasses. We do a lot of Modern from their more expensive to their lower end.. with the quality of their frames lines meeting expectations throughout their collections. Also, Morel and Swarovski eyeglasses. In sun, Maui Jim and Cocoons. — Chris C., Panama City, FL
  • Oakley eyeglasses and Ray-Ban suns. — Kimberly R., Ligonier, PA
  • Maui Jim sunglasses. — Kathryn C., Lititz, PA
  • Jimmy Choo ophthalmics and Coach suns. — Richard F., Wildwood, NJ
  • The Longchamp line is one of our best sellers and last month was no different. Gucci was our best seller in the sun department. — Christine H., Plainville, MA
  • Ray-Ban glasses. — Dierdre F., Littleton, CO
  • Scott Harris glasses, Maui Jim suns. — Joanne L., Easton, PA
  • The Saint Laurent SL 237/F, a round metal frame that is very trendy right now, in ophthalmics. The Tom Ford FT 0775/S, a plastic zyl frame with optional polarized lenses, in sun. — Sonja F., Austin, TX
  • Uber glasses and Candyeyes suns. — Chris G., Inver Grove Heights, MN
  • OGI Seraphin glasses and Revo suns. — Tina G., Minneapolis, MN
  • Zimco Harvey Bernard glasses. — A J S., Houston, TX

What’s the Brain Squad?

If you’re the owner or top manager of a U.S. eyecare business serving the public, you’re invited to join the INVISION Brain Squad. By taking one five-minute quiz a month, you can get a free t-shirt, be featured prominently in this magazine, and make your voice heard on key issues affecting eyecare professionals. Good deal, right? Sign up here.

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