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ECPs Share Their Best Selling Frames for August

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De Rigo REM FURLA line has been very good for us, especially the Amber VU497ON. David Saxton, Kern Optical, Gulfport, MS

The Amber (VU 4970N) acetate frame from Furla is a full rim cat eye shown here in White Havana and Turquoise Opal. $176

Everyone is wanting mirrored sunglasses and the OP Pearl from ClearVision comes in a great gold color that ladies love. Deanna Phillips, Clemmons Family Eye Care, Clemmons, NC

Curated from their vintage archive and inspired by the beach, these aviator Ocean Pacific Pearl sunglasses with adjustable nose pads and inlaid design on the temples pink mirror lenses. $69.95

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Top-selling vision brands in August
Eyeglasses

Ray-Ban (15), Kate Spade (6), Etnia Barcelona (5), Silhouette (4), Gucci (3), Michael Kors (3), OGI (3), Seraphin (3), Anne Klein (2), Armani Exchange (2), FYSH (2), Garrett Leight (2), iGreen (2), Lafont (2), Prodesign (2)

Sunglasses

Maui Jim (18), Ray-Ban (15), Oakley (9), Costa (7), Kate Spade (3), Nike (3), SALT (2), Spy (2)

* Brands mentioned by multiple Brain Squad members when asked what had sold well in August. Join at invisionmag.com/brainsquad.

  • ANNE ET VALENTIN because we got their newest pieces, have a lot and they are fabbity! Julie Kubsch, Specs Around Town, Bloomington, IL
  • SORA sunglasses from Zeus Optics Group, the Bedford is my personal favorite. Leisa Lauer, Dr. H Michael Shack, Newport Beach, FL
  • CALVIN KLEIN JEANS doing well in a back-to-school month. Mary Canfield, Orlando Eyecare, Orlando, FL
  • ISAAC MIZRAHI by Charmant sold a lot. The styles are very sophisticated and unique. Jade Kowalick, Rophie Eye Care, Dunedin, FL
  • Brilleneyes ELLA did well for us. High grade stainless steel with great colors, hold up very well. Love them. Scott Felten, Fox Valley Family Eye Care, Little Chute, WI
  • MICHAEL KORS in multiple styles and models where very strong. William Chancellor, Eye Can See Eyewear, McDonough, GA
  • ZERO G, our patients can’t get enough of the lightweight titanium! SALT and MAUI JIM are always our top selling sunnies! Dave Schultz, OD, Urban Optics, San Luis Obispo, CA
  • SILHOUETTE SPX and PRADA ladies. Bart Parker, Vision Source-Fox Optical, Lake Worth, FL
  • KIRK AND KIRK, amazing color! BARTON PERREIRA has great styles and colors for both men and women. Paula Hornbeck, Eye Candy & Eye Candy Kids, Delafield, WI
  • KATE SPADE for our ladies and SPINE for the men. DVF suns were flying off the shelf. Frances Ann Layton, Eye Associates of South Georgia, Valdosta, GA
  • TAYLOR MADISON. Parents love the price point and the back to schoolers love the look. Dorothy Reynolds, Optical Alternatives, Milford, CT
  • Men tend to be our fun, most daring patients and CLUB LEVEL DESIGNS allows them to get the style they desire for great prices. It always sells well. Cassandra Nash, HD Optical Express, Lansing, MI
  • Our office is located in the Gulf Coast area, with great salt water and fresh water fishing. It’s a popular past time and so COSTA sells well. Pam Housley, Texas State Optical of Nederland, Port Arthur, TX
  • VERNON GANTRY.  It’s a new line for us. Value-priced with great style. They’re especially appealing for our large contact lens wearing demographic that wants a nice back-up. Tom Brillante, Decatur Eye Care, Decatur, GA
  • OLIVER GOLDSMITH Decades collection and VUARNETNikki Griffin, EyeStyles Optical and Boutique, Oakdale, MN
  • SPY Sunglasses yet again. Amy Pelak, Proview Eyecare Optometry, Corona, CA
  • FYSH and CINZIA are two hot frame lines for us! Jennifer Leuzzi, Mill Creek Optical, Dansville, NY
  • RES/REI, THEO Mille+59 and the LINDBERG Strip Series in ophthalmic. The SALT Fufkin, and THIERRY LASRY in sun. Harris Decker, Eye Designs Of Westchester, Scarsdale, NY
  • ANNE KLEIN is always one of the more popular brands in our office. Christine Howard, Attleboro Vision Care, Attleboro, MA
  • The LARA SPENCER sunglasses from Tura flew out the door! Specifically, the LS504 was the most popular. Angie Patteson, OD, Sunset Eye Care, PC, Johnson City, TN
  • We did a fair amount of “double bar man frames” for the younger crowd for back-to-school, both for 14-year-old girls and Millennials. VINYL FACTORY did well also, due to the hip styles. Jim Williams, Eye to Eye, Mexico, MO
  • STATE, the staff loves them and new sunnies came in. Kristina Swartz, The Eye Site, Mishawaka, IN
  • ESSEDUE, very feminine. Sabina Krasnov, I2ioptique, Scottsdale, AZ
  • RAY-BAN is always the hot seller along with KATE SPADEJeff Grosekemper, Casa De Oro Eyecare, Spring Valley, CA
  • OAKLEY ophthalmic for men and Thema IGREEN customize collection for women. Scott Keating, Vision Trends, Dover, OH

What’s the Brain Squad?

If you’re the owner or top manager of a U.S. eyecare business serving the public, you’re invited to join the INVISION Brain Squad. By taking one five-minute quiz a month, you can get a free t-shirt, be featured prominently in this magazine, and make your voice heard on key issues affecting eyecare professionals. Good deal, right? Sign up here.

Since launching in 2014, INVISION has won 21 international journalism awards for its publication and website. Contact INVISION's editors at editor@invisionmag.com.

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The Latest Technology Gets Plugged into the Latest Everyday Eyeglasses

Styles so streamlined, you can’t even tell how high-tech they are.

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Come On In … (ABOVE)

The water is fine in Etnia Barcelona’s new #BeAnartist Spring/Summer 2019 campaign. Shot by world-renowned photographer Miles Aldridge, the campaign is a reinterpretation of David Hockney’s famous “A Bigger Splash” painting, and features the delightfully eccentric “Smith family,” as if they had just stepped out of an American comedy series from the late seventies and jumped head-first into swimming pools, towering palm trees and endless blue, sunny skies. Each member of the family represents one of the four latest collection segments for Spring/Summer 2019. Color, character, tradition and modernity all combine in these new models created with every unique style in mind. MSRP: $250-$300 | etniabarcelona.com

Empowered Eyewear

Launched this month, this line of interchangeable frames and lenses has a unique patented Lift, Switch, Click feature. The Confidence (shown) allows for switching between Rx, fashion, anti-blue light and sun lenses.

empoweredeyewear.com

$149

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Morel

Thin stainless steel temples and the company’s proprietary screwless, springless Omicron flex-hinge define the Lightec Collection’s Omicron 13, including the model 30090L.

morel-france.com

$269

Focals

Respond to texts, get directions, talk to Alexa (yes, that Alexa) and more with these custom-built smart glasses. Only the wearer can see the transparent, holographic display, which floats an arm’s length out.

bynorth.com

Starting at $599

Roger Bacon

Created via a process that takes a 3D-biometric scan to trace key measurements and provides a virtual and interactive 3D try-on experience, the style (MB-19, shown) is then custom 3D printed in the Netherlands.

(888) 321-3939, rogerbacon-eyewear.com

Starting at $399

CLR3D

Putting the 2.0 version of Scan2Print software to work, CLR3D is the just-announced 3D printed, ready-to-wear eyewear from Tech Print Industries. These unisex styles are prototypes of the customizable, 3D-printed options from CLR3D.

techprintindustries.com

Price upon request

3DNA

The eyewear design app from 3DNA allows for truly collaborative sessions to create frames like the Mara in Buffalo horn with sterling silver and platinum plating. Other materials include wood, cork, seashell, flat titanium, thin titanium, and carbon fiber.

v3dna-eyewear.org

$160 to $1,200

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Marchon NYC

The company’s first optical collection to incorporate Thermo-Memory technology, the M-3803 is rendered in a thermosetting plastic with shape memory.

(800) 645-1300, marchon.com

$123

Edward Beiner

The 3D-printed 1705 is part of the first line to launch in Edward Beiner’s new Eyes Forward campaign.

edwardbeiner.com

$390 as shown (custom frames $800-1,000)

Level

Activity wins the day with Level eyewear from VSP, which is produced at Marchon Italy, and includes the LV300. This eyewear tracks steps, calories, distance, and activity time. Daily steps help earn the wearer points toward exams and glasses for those in need.

leveltechnology.com

Starting at $270

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New Products High on Style and Substance

And heavy on the cat eyes.

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The Future Is Now (ABOVE)

For people with an AR/VR device, ROCHESTER OPTICAL’s BT-300 prescription insert eliminates the need for glasses during drone flying, watching movies, and playing games. Each set of lenses is customized and incorporates proprietary Smart GOLD technology to compensate for the discrepancy between the user’s IPD and the distance between two displays.

rochesteroptical.com

$199

Open Air

CHARMANT’s CH29202 features two-tone coloring with delicate crisscross details on the temples. This semi-rimless frame is deep enough for progressives.

charmant.com

$200

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Light and Lively

The new COCO AND BREEZY lively celebrates retro inspirations and turns heads with its color contrasting bridge and temples.

eseyewear.com

$249

Sweet and Sassy

The latest releases from Alternative / Plan B’s ICE CREAM collection include the model IC9124, a bold feminine design for fans of the cat eye looking for a lightweight option.

alternativeeyes.com

$210

Next Level

SYNERGEYES VS scleral lens is now available with Tangible Hydra-PEG on Contamac material. To help with CL discomfort and dry eyes, the Tangible Hydra-PEG coating minimizes deposits and lens fogging. At the same time, it increases lens surface water retention.

synergeyes.com

Price upon request

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Gently Please

The GENTLE FENDI Sunglasses Capsule Collection is a collaboration between Gentle Monster and, you guessed it, Fendi. The two unisex styles include the FF0369/S, a small frame that makes a big statement.

mysafilo.com

$470

Open for Business

Wearable and allowing for a personalized open-eye experience, TEARCARE makes it possible for patients to keep their eyes open and blinking when localized heat application is in order.

sightsciences.com

Starting at $6,500

Stylin’ for Summer

Part of the SS19 Optical Collection for RADLEY, with sophisticated color blocking on a petite style, the Mallorie implements the palette from the newest Radley handbag line. This collection includes the lightweight material Thermoptics.

inspecs.com

$149

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9 Sunglass Styles Breaking Technology Barriers for Daily Use

Tech gets its moment in the … suns.

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Tom Ford

The FT5532 works a high keyhole bridge and ready-to-wear Blue Block lenses, with a magnetic sunglass clip.

(800) 345-8482, marcolin.com

$795

Okia

In addition to its 360° rotating capability, the temples on any style that includes the 360° Hinge can bend 45° outward and 25° upward and downward.

okia.com

Price upon request

Starck

Raising the bar for comfort and flexibility, the Biotech Paris SH5026 Features Biolink technology, through which a screwless hinge is designed with the structure of a human collarbone at its base.

(800) 422-2020, my.luxottica.com

$410

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Gunnar

Featuring proprietary i-AMP lens technology, the Valve is built to eliminate eye strain, block the effects of artificial blue light, and improve performance while enhancing vision.

(888) 486-6270, gunnar.com

$69.99

Tom Davies

With styles designed around patients’ natural features, Tom Davies frames, including the titanium Rockstar, are fitted perfectly. The bespoke services the company offers, from lenses to frames, raise the bar for ECPs and wearers everywhere.

(630) 499-7955, tdtomdavies.com

$442

Mykita

The ’80s meet the future with the MYLON collection, which includes the Bond MD27. This collection employs a 3D production process called Selective Laser Sintering.

mykita.com

$595

Smith

The Caravan MAG puts Smith MAG technology to work by allowing for multiple, interchangeable magnetic lens options in one sunglass frame.

(888) 206-2995, smithoptics.com

$249

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AirArt

Drawing inspiration from the technological principles of aeronautics, the AirArt collection, including the AA-LMS-002, employs DiamondBlack technology. The center of gravity on each frame is customized to the wearer’s individual face after they are fitted with their prescription lenses, allowing for the most precise vision.

airart-eyewear.com

Price upon request

Costa

Both the Broadbill (shown) and Tico frames include a sweat management system that gets its work done with the help of vented nose pads and channels along the inner temple that wick away sweat while maintaining air circulation.

(386) 274-4000, b2b.costadelmar.com

Starts at $189

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