Connect with us

Products

ECPs Share Their Best Selling Frames for September

Take a look at September’s best-sellers!

mm

Published

on

Seattle indie brand Rain City Eyewear style 1055 is a fun, feminine acetate model in soft colors. Shown here in color 270, a pink pearl with pink pearl marble. MSRP: $249

 

KREWE: Inspired by the famed French-American pirate, the handcrafted acetate Lafitte features a distinctive keyhole bridge and a classic fit that is suitable for an adventurous lifestyle. MSRP: $195

Top-Selling Vision Brands in September

EYEGLASSES:
Ray-Ban (13), Etnia Barcelona (3), FYSH (3), Gucci (3), MODO (3), Tom Ford (3), Europa (2), Jimmy Choo (2), Kate Spade (2), Michael Kors (2), Oakley (2), OGI (2), Prodesign (2), Seraphin (2), Silhouette (2), Ted Baker (2), Tura (2), Vera Bradley (2)
SUNGLASSES:
Ray-ban (20), Maui Jim (13), INVU (6), Oakley (6), Costa (5), Wiley X (3), Cazal (2), Dragon (2), Kate Spade (2), SALT. (2)*

*Brands mentioned by multiple Brain Squad members when asked what had sold well in September. Join at invisionmag.com/brainsquad.

COACH, an employee wears a specific frame, and OAKLEY suns because people ask for them. Susie Phillips, Dr. Brendon Johnson, O.D., Pekin, IL

    • LULU GUINNESS, GUCCI, JIMMY CHOO ophthalmics and RAY-BAN sunsBrian Parker, Temecula Eye Center Optometry, Temecula, CA
    • OVVO opticals were flying off the shelf! The new styles are so great and the weight-hanging display is very effective for people looking for a durable frame. We were having our sunglasses clearance sale: All sunnies are marked 30% off so selling well, especially INVU‘s. Great frames for the price point. Caitlin Binyon, Vision Center, Bellingham, WA
    • New Opulence TED BAKER. They’re a bit pricier than the regular line but do have some rhinestone details and great styles for male and female energy. Diana Canto Sims, Buena Vista Optical Boutique, Chicago, IL
    • MAUI JIM, both ophthalmics and sun. Jesse Ellis, Eye Health Vision Center, North Dartmouth, MA
Advertisement
    • RAY-BAN, MICAEL KORS, OAKLEY AND WILDFLOWER opticals, RAY-BAN, COSTA, MAUI JIM in sun. Jessica Brundidge, Clarity Vision, Clayton, NC
    • KATE SPADE and RAY-BAN opticals, MAUI JIM suns. Robert McBeath, Edina Eye Physicians and Surgeons, Edina, MN
    • RAY-BAN in both ophthalmic and sun. Monica Wadsworth, Dr. Gene Terrezza and Associates, Milton, FL
    • The MODO 6521 in almost every color. The Ada sun from PROOF EYEWEAR; recycled, reused and fashionable! Heather Harrington, Elevated Eyecare, Denver, CO
    • THEO Mille+59, MASUNAGA NY Life and ANNE ET VALENTIN Fedora. THIERRY LASTY and SALT. in suns. Harris Decker, Eye Designs of Westchester, Scarsdale, NY
    • The PRODESIGN 4729 and JONATHON CATE. COSTA and ISAAC MIZRAHI suns. Vicki Thompson, Grandville Optical, Grandville, MI
    • MAUI JIM suns. Colleen Brondo, Visual Eyes Optical, Stanhope, NJ
    • MCM in optical, CAZAL in sun, and GUCCI in both. Steve Whitaker, Whitaker Eye Works, Wayne, PA
    • PIERO MASSARO, it’s unique and fabulous. FACE A FACE suns. Paula Hornbeck, Eye Candy & Eye Candy Kids, Delafield, WI
    • RAY-BAN in both. Robert Harding, LensCrafters, Columbus, OH
    • The RAY-BAN 7047 goes out the door every day. Black or Havana, guests could not care less which color, they just buy it, and the size is great so they fit a lot of faces. We are having great success with RAY-BAN RB 3498 sun style in Gun Metal and Black too. Ted McElroy, Vision Source Tifton, Tifton, GA
    • The ROGER Nath, it’s a new take on the aviator shape in ophthalmic. RUDY PROJECT’s Ekynok in sun. Eric Geiger, Styleyes, Sacramento, CA
    • RAY-BAN and OAKLEY. We did a two-day sunglasses sale while the doc was at Vision Expo and the staff sold a ton! We told him he should leave more often. Josh Bladh, Dr. Bladh OD, Diamond Bar, CA
    • The MINIMA M2 & M3, with WILEY X and CAZAL selling in sun. Dave Goodrich, Goodrich Optical, Lansing, MI
Advertisement
    • CALVIN KLEIN opticals, GUESS suns. Richard Kemerling, Margolis Vision, Castle Rock, CO
    • SD EYES and NIKE, SERENGETI suns. Rick Rickgauer, Vision Associates, Girard, PA
    • ETNIA BARCELONA in ophthalmic and sun. Shane Clark, OD, Infinity EyeCare, PC, Rapid City, SD
    • MICHALE KORS stays consistent in ophthalmic. The OAKLEY Flak and Half Jacket with Prizm lens for suns. William Chancellor, Eye Can See Eyewear, McDonough, GA
    • McGee’s VERA BRADLEY is always a best seller for us for females of all ages. Tura’s TED BAKER line is popular with both males and females in the under 40 age group. In sun, Europa’s INVU is popular with our value-conscious customers; while RANDOLPH is reaching a wider audience with some of its newer styles for both men and women. Barbara Bloom, OD, Weber Vision Care, Harrisburg, PA
    • Safilo’s KATE SPADE and JIMMY CHOO. I wear the Shaya in the gold glitter and women love it and want it too. Laura Wright, Upstate Eyecare, Greenville, SC
    • RAY-BAN, TOM FORD, and GUCCI opticals. RAY-BAN and MAUI JIM suns. Vlad Cordero, Focus Eye Care PC, Hackensack, NJ
    • WOOW eyewear woow’d our patients with bold colors and fun shapes. Meredith Hall, Miller Family Eye, Cedar Rapids, IA
    • We always run an EYEYBOBS sale in September: 30% off in stock, 20% off special orders, and 50% off select styles. Always does well and people look forward to it. Jenna Gilbertson, McCulley Optix Gallery, Fargo, ND
    • TOM FORD in both. Steve Nelson, Eye Candy Optical, Westlake, OH
    • MODO opticals and MAUI JIM suns. Kate Giroux, MacPhjerson Opticians, Arlington, VA
    • SILHOUETTE, STATE and DOLABANY opticals, COSTA, MAUI JIM and RAY-BAN suns. Gerald Koss, Vision Source Partners, Fernandina Beach, FL
    • ARMANI EXCHANGE, RAY-BAN, TIFFANY, TORY BURCH opticals; and RAY-BAN and OAKLEY suns. Pablo E Mercado, Mount Vernon Eyecare, Dunwoody, GA
    • SERAPHIN, OGI, RAY-BAN and EUROPA optical lines. MAUI JIM and RAY-BAN suns. Zachary Dirks, OD, St. Peter and Belle Plaine Eyecare Centers, Saint Peter, MN
    • IGREEN by Thema, the frames are light weight and the interchangeable temples are available in many colors. COSTA suns. Doreen Erbe, Snyder Eye Group, Ship Bottom, NJ
    • DRAGON in both sun and ophthalmic. Cedric Mitsui, OD, Big Island Vision Center, Hilo, HI
    • FYSH by WestGroupe opticals, KATE SPADE suns. Kathy Maren, Comb EyeCare & Eyewear, Western Springs, IL
    • TOM FORD, we just brought the line in and it has been received very well. Patients like the classic timelessness of the frames. With SPY in sun, men love the look and feel of it and the price is great also. Amy Pelak, Proview Eyecare Optometry, Corona, CA
    • FYSH are selling like gangbusters. The fun colors and beautiful styles just draw people to them. I can truthfully say that, because I’m wearing one too. RAY-BAN suns made a comeback this month. Frances Ann Layton, Eye Associates of South Georgia, Valdosta, GA
    • LAFONT ophthalmics and SORIA suns, a new addition from New York. Leisa Lauer, Dr. H Michael Shack, Newport Beach, FL
    • FYSH ophthalmics, INVU suns, and RAY-BAN in both. Cynthia Sayers, OD, EyeShop Optical Center, Lewis Center, OH
    • LIFE IS GOOD and VINCE CAMUTO. No suns, people only getting what they are entitled to and nothing else. Jill Sweig, OD, Oyster Bay Optics, Oyster Bay, NY
    • CARRERA is a perennial favorite with guys. RAY-BANS seem to be what everybody wants (classic yet stylish), and CASINO is an excellent budget line for us. Tom Brillante, OD, Decatur Eye Care, Decatur, GA
    • Everything CHARMANT. It’s the top-selling manufacturer at all three of our locations, particularly the ARISTAR line. Their petite, budget-friendly frames are just flying off the shelves. In prescription sun options, WILEY X. It’s hard to beat for durability at a great price point. Jen Heller, Pend Oreille Vision Care, Sandpoint, ID
    • OAKLEY, ALTAIR and RAY-BAN in optical. Always RAY-BAN, OAKLEY, NIKE and DRAGON in sun. Texas L. Smith, Dr. Texas L. Smith & Associates, Citrus Heights, CA
    • TURA, ART CRAFT and NEXUS in ophthalmic. VICIOUS VISION and RAY-BAN in sun. BJ Chambers, Carrera Optical, McQueeney, TX
    • The SUKI 2037 because it is lightweight and versatile with its oval design being perfect for high prescriptions. The RAY-BAN Erica suns style. Kaleena Ma, MK Vision Center, Forest Hills, NY
Advertisement
  • We recently picked up the LINDA EVANS frame line; the name recognition among the patients it is aimed at, and price point has made it a favorite. Angel Miller, Cynthiana Vision Center, Cynthiana, KY
  • FLEXON is always a go to for me. If they could just start making more women’s frames with some style to them. The market for the brand is always there, especially in ranching country. Caitlin Wicka, San Juan Eye Center, Montrose, CO
  • TURA opticals, INVU suns. Fred Sirotkin, OD, Eagle Eye Care, Columbia, MD
  • DUTZ, contemporary styling, and LOUIS LUSO, lightweight. WILEY X suns, it’s motorcycle riding time! Candy Crone, Wayne Optical, York, PA
  • ETNIA BARCELONA and RAEN ophthalmics, SPY suns. Travis LeFevre, Krystal Vision, Logan, UT
  • I-DEAL OPTICS has a great price for those that are budget conscience. For us, it also fits those patients that are covered by Minnesota Care so for us it is an overall win-win. INVU suns by Europa, great quality and great price. I love that we can sell them off the rack to those that want just plano polarized sunglasses or we can easily Rx them for those that need that as well. Bridgett Fredrickson, Whelan Eye Care, Bemidji, MN
  • ANNE KLEIN is a solid seller in our office but it was a slow month for sunglasses. Christine Howard, Attleboro Vision Care, Attleboro, MA
  • YUICHI TOYAMA, specifically the Sarah, a thin metal with zyl overlay in P3 shape. The brand is new to the office, so the staff is excited. Its delicate metals in smaller sizes are a breath of fresh air trending away from plastics. Dave Schultz, OD, Urban Optics, San Luis Obispo, CA
  • People are loving the new SILHOUETTE styles, specifically the new frames that have the ring of color. Julie Uram, Optical Oasis, Jupiter, FL
  • INVU for price point and ULTIMATE LENS PACKAGEPam Peters, Midwest Eye, Downers Grove, IL
  • BLAKFIN ophthalmics and BOLLE suns. Brian Finley, Island Opticians, Palm Beach, FL
  • The new releases from Europa’s SCOTT HARRIS line are diverse, but the unique styles and colors are the ones that are selling well! Our patients love the “different” look. Not feeling like someone else has the same pair. The Inspecs O’NEILL sun line came and went. People like the wrapped sporty styles. Jade Kowalick, Ryczek Eye Associates, St. Petersburg, FL
  • LIZ CLAIBORNE opticals and BANANA REPUBLIC and VERA BRADLEY suns. Sandy Slang, Ophthalmology Associates, Cudahy, WI
  • Charmant CFX and CZONE by Classique; FOSSIL suns. Jennifer Leuzzi, Mill Creek Optical, Dansville, NY
  • EUROPA brand for men and women; RAY-BAN and KATE SPADE suns. Betty Aretz, The Eyecare Boutique, Wexford, PA
  • We added ETNIA BARCELONA a few months back and they have been flying off the shelf! Great colors for both women and men. We continue to do great with MAUI JIM. Their new colored mirrors are great and their optics can’t be beat. We love the Rx-ability of them too. Kenneth D. Boltz OD, Dublin, OH
  • MODO ophthalmics, SUNTRENDS sun styles. Amina Ebrahim, OD, D Vision Eyecare, Allen, TX
  • SERAPHINStephanie Crowley, Sie Eyecare, Charlotte, NC
  • FRANCIS KLEIN, sometimes patients don’t think they’ll look good in crystals frames until you make them try them on. Then they see the beauty that Frances Klein gives with the right balance of color, shape and crystals. Scott Keating, Vision Trends, Dover, OH
  • PRODESIGN opticals, RAY-BAN suns. Jill Schnurer, Village Eyecare Co., Clarkston, MI

What’s the Brain Squad?

If you’re the owner or top manager of a U.S. eyecare business serving the public, you’re invited to join the INVISION Brain Squad. By taking one five-minute quiz a month, you can get a free t-shirt, be featured prominently in this magazine, and make your voice heard on key issues affecting eyecare professionals. Good deal, right? Sign up here.

Since launching in 2014, INVISION has won 21 international journalism awards for its publication and website. Contact INVISION's editors at editor@invisionmag.com.

Advertisement

SPONSORED VIDEO

SPONSORED BY ALTERNATIVE AND PLAN B EYEWEAR

New “Auxiliary Skin” Transforms Eyewear into Seamless Sunglasses

Watch this video to see just how easy it is to slay the “frame and clip” dilemma with Alternative and Plan B Eyewear’s new Interface Collection. For more information, contact the company directly: customerservice@alternativeeyes.com or call (888) 399-7742.

Promoted Headlines

Products

These Latest Releases Prove Spring Has Sprung

Don’t miss these blooming colors!

mm

Published

on

Styles That Never Sleep (ABOVE)

Drawing inspiration from all things Big Apple, the Gigi Hadid x Vogue Eyewear Special Collection 2019 from Luxottica includes the Lafayette. This cat eye-esque style gives a petite metal frame a larger-than-life look.

my.luxottica.com

$139

Don’t Fight Gravity

Part of the Gravity Collection from Komono, the nearly weightless Eddie exemplifies the collection’s “radical in reduction” approach for Spring/Summer 2019.

komono.com

Price upon request

French Connection

Thalia 2, the latest line from Morel’s Koali collection, includes the 20054K, which features metal rims and temples with the signature “K” on the translucent acetate end tips.

morel-france.com

$270

Tea Party

The Spring 2019 DKNY collection from Marchon includes sun and optical styles, inspired by the lifestyle brand’s latest looks. The DK506S is an injected modern teacup shape with a curved metal brow bar.

marchon.com

$99

Advertisement

Cleared For Launch

With recent FDA clearance, Tangible Hydra-PEG coating technology from Bausch + Lomb can now be paired with some of the company’s Boston gas permeable materials, the Boston XO, Boston XO2, Boston EO, and Boston ES lenses, including those that are part of the Zenlens scleral lens family.

bausch.com

Price upon request

Paying Homage

With five styles, each named for a Native American tribal community, the Titanium Tribe collection from ørgreen Optics includes the Bella Coola. This Wellington-inspired design has titanium edges and a keyhole bridge.

orgreenoptics.com

$495

In The Palm Of Your Hand

The portable iLux MGD Treatment System takes on Meibomian Gland Dysfunction and tackles dry eye disease. The device’s Smart Tip Patient Interface targets blocked Meibomian glands with light-based heat and compression

alcon.com

Price upon request

Love Triangles

With both acetate and titanium among its 20 styles, the Kata Eyewear collection from Design Gallery, the luxury division of Match Eyewear, embraces the beauty of a throwback. The Dojo is a club master round with titanium temples and the line’s signature triangles on the upper hood as well as insignia metal caps on its temple tips.

mydesigngallery.com

$400

Continue Reading

Products

The Chicest Eye Anatomy Diagram You Ever Did See and More Business Boosters for April

Plus two FREE guides to help you stay up-to-date with your trends and branding.

mm

Published

on

Brand Me

If you’re an optometry practice, branding requires a bit of time and energy. If you’re serious about effectively using social media, retaining patients, and staying on the top of people’s minds when they think “eye doctor,” EYECAREPRO has you covered with a free downloadable guide covering everything you need to make sure you’ve got a brand.

Free

eyecarepro.site

Trend Hunter

The Vision Council’s EYECESSORIZE campaign, along with BWR Public Relations, have created their Spring/Summer 2019 seasonal look books highlighting the latest trends in eyewear, sunwear and readers. From “Creative Upheaval” to “Eclectic + Evolved,” the SS19 book highlights the spring 2019 for men and women.

Free

invisionmag.com/041902

Eye See Art

EYESCRIBBLES offers an alternative to the traditional, overly medical eye diagram with an artistic, fun, and colorful variation of the eye anatomy posters often displayed in offices. The hand-drawn diagram is educational AND decorative.

$14 (frame not included)

etsy.com/shop/eyescribbles

Advertisement

Soothing Contact

Eyeleve by BRUDER has launched an eye compress for contact lens wearers. Designed with patented MediBeads and EyeOnic anti-microbial fabric, Eyeleve stimulates the meibomian glands to provide natural lubrication and soothe tired, irritated eyes clinically proven to extend comfortable wear time of contacts by up to three hours.

$34.95

eyeleve.com

We Need To Talk About Le Kevin

LE KEVIN is a patented registered product range of four lines of handmade unisex luxury spectacles and sunglasses holders. Made in an assortment of stylish skins and colors to suit any outfit, Le Kevin even offers a customization option.

$55 – $190

lekevin.co.uk

Continue Reading

Better Vision

Retinal Cameras Are More Efficient, More Effective and Less Expensive Than Ever Before

The latest models available and smart ways to use the latest technology.

mm

Published

on

TRADITIONALLY, RETINAL CAMERAS were a large expense and pupils needed to be dilated to capture detailed images of the retina. However, in the past five years, high quality, non-mydriatic cameras that do not require dilation have come on the market costing a fraction of the price. There are also hand-held, wireless options and technology continues to improve. For example, D-EYE is building an artificial intelligence platform to help assess if a patient has a specific disease. Its goal is to provide a mass screening platform using their system and access to an approved database, to deliver an “assessment” (not a diagnosis) of the exam results for specific diseases so the patient can progress to the next level of care.

Hill-Rom Welch Allyn

Hill-Rom Welch Allyn RetinaVue 100 Imager

(800) 535-6663, welchallyn.com

Advertisement

Topcon Medical Systems

TRC-NW400 fully automated, non-mydriatic retinal camera

(800) 223-1130, topconmedical.com

Coburn Technologies

SK-650 Retinal Camera

(800) 262-8761, coburntechnologies.com

Marco

Marco’s AFC-330 Automated Fundus Camera, SK-650 Retinal Camera

(800) 874-5274, marco.com

Canon USA

Canon CR-2 PLUS AF Digital Non-Mydriatic Retinal Camera

(800) 652-2666, usa.canon.com

Advertisement

D-EYE

D-EYE Retinal Imaging System

(401) 473-6323, d-eyecare.com

Smart Ways To Use Retinal Cameras

Dr. William Goldstein, Laser Eye Care Center, Shelby Township, MI

I use D-EYE’s fundus camera to document the optic nerve in patients who have glaucoma or suspected glaucoma. I started to use D-EYE three years ago. It’s an attachment for the iPhone that has a lens you pop on when you need it. I used to have a camera mounted to a slit lamp in one exam room. Now I travel from room to room to take pictures and this has improved efficiency. I add the picture to the patient’s record and bill insurance for the office visit in addition to the procedure code for taking the picture. The only disadvantage to the D-EYE system is that its field of view of the retina is small.

Dr. Edward Chaum, Vanderbilt Eye Institute, Nashville, TN

This country needs to make it a scalable paradigm to effectively and efficiently screen patients for evidence of vision threatening eye disease in a primary care setting. There are 30 million diabetics in this country but only about half of them are seen by an eyecare professional. It is estimated that the number of diabetics will grow to 100 million within the next 20 years. Finding people and treating them early is critical. Most get seen by a primary care physician or endocrinologist but many need a second level of care and they’re falling through the cracks. Since the cost of a retinal camera has come down, spending about $5,000 to buy one is not a significant burden. Welch-Allyn’s RetinaVue device helps with eye care compliance among diabetic patients who might not otherwise get a retinal exam with a specialist in a timely manner.

Continue Reading

Advertisement

Advertisement

Advertisement

Most Popular