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ECPs Share Their Best-Selling Products for January 2018




ECPs Share Their Best-Selling Products for January 2018

More of our clients are looking for custom eyewear, they want choices in color and sizes. Lindberg Air Titanium makes it easy to offer this! Leah Johnson, Central Texas Eye Center, San Marcos, TX

The Lindberg Dakota is part of the Air Titanium collection featuring the brand’s signature hinge in titanium wire, multi-adjustable nose pads and more than 35 color combinations. $570.

ECPs Share Their Best-Selling Products for January 2018

Jimmy Choo did well for the ladies spending some Christmas cash! Deb Wood, Wood Vision Clinic, Alden, IA

The Jimmy Choo Elva’s statement oversized square shape with graduated lenses evoke a 70’s vibe with iridescent metal rims and a lateral leather spoiler. $475.

Top-selling vision brands in January*

Ray-Ban (18), Kate Spade (9), MODO (6), Prodesign (6), Etnia Barcelona (5), Tom Ford (5), Barton Perreira (3), Lindberg (3), Scott Harris (3), Andy Wolf (2), Caroline Abrams (2), Cazal (2), Coach (2), ECO (2), Lafont (2), Oakley (2), OGI (2), Seraphin (2), Silhouette (2), Tiffany (2), Tura (2)


Ray-Ban (21), Maui Jim (20), Costa (10), Oakley (7), Kate Spade (5), Wiley X (4), Nike (3), Coach (2), ECO (2), Gucci (2), Jimmy Choo (2), Oliver Peoples (2), Vicious Vision (2)

* Brands mentioned by multiple Brain Squad members when asked what had sold well in January. Join at

  • We love the GX line for women, with bright, funky colors and bold, oversized shapes. Becky Furuta, Avenue Vision, Golden, CO
  • MODO/ECO! Came into this office in September as new optician. Brought it in October and have reordered four times. Bright deep colors, light weight designs and a fit for every patient. Susan Frein, Ames Eye Clinic, Ames, IA
  • Maui Jim. Always easy sell with winter snow/glare/snowbirds heading to warmer climates for winter months. Julie Kubsch, Specs Around Town, Bloomington, IL
  • VINYLIZE, baby! Jim Williams, Eye to Eye Optometry, Mexico, MI
  • CAROLINA HERRERA has been a hot seller for us for a few months running. The styles and colors are supercalifragilisticexpialidocious. Rick Rickgauer, Vision Associates, Girard, PA
  • BARTON PERREIRA James and Cassidy style. Plastic frames that fit well. Cleve Barham, Fine Eyes, Ridgeland, MS
  • I had a few that did great last month.  1) Optical Exchange MIYAGI Mauricio 1399.  2) Modern Optical MODERN METALS Bo.  4) Modern Optical MODZ Cleveland.  5) Modern Optical GENEVIEVE BOUTIQUE Bling. Everyone is starting the new year fiscally prudent now that they’ve started seeing the credit card bills from the holidays. Dawn Christman, Munoz North Valley Eye Medical Group, Mission Hills, CA
  • Brescia by ETNIA BARCELONA. It is both classic and modern in its shape and comes in amazing colors. Heather Canady, Visions Optique & Eyecare, Scottsdale, AZ
  • OAKLEY and RAY-BAN are consistently what people come in asking for. Andrew Freilich, OD, Optical Management Services, Newburgh NY
  • Customers are enjoying the CHEMiSTRIE Clip On. They can clip a magnetized sun clip on any pair of frames they want. Julie Uram, Optical Oasis, Jupiter, FL
  • LOUIS LUSO by Q-vision. All. Day. Long. They are lightweight, simple and have Asian-fit bridges, which are very popular with our Hmong community. Nikki Griffin, EyeStyles Optical and Boutique, Oakdale, MN
  • The round SCOTT HARRIS frames have been a big hit. Angie Patteson, OD, Sunset Eye Care, PC, Johnson City, TN
  • JONES NEW YORK, men’s and women’s. Their simple clean lines and modern shapes flew out of here. Erik Lawrence, Roadrunner Eyecare, Albuquerque, NM
  • COSTA Remora in Tiger Shark! Gail Bailey, The Eye Care Clinic, Hill City, MN
  • ANDY WOLF 5051, amazing colors meet wearable style. James Armstrong, Alberta Eye Care, Portland, OR
  • FREAKSHOW, nylon, on-trend shapes, ultra-light and a tribute to cinema. We keep selling them before we can put them on the shelf! Katie McElvaine, OD, Springfield Family Vision, Springfield, MO
  • PRODESIGN! We have been doing very well with this line lately. Vicki Thompson. Grandville Optical, Grandville, MI
  • We continue to do great with EYES OF FAITH frames. Great style, quality and love the Bible verses on the temples. Our patients love them too. Ken Boltz, OD, Kenneth D Boltz OD LLC, Dublin, OH
  • CAROLINE ABRAM all the way! Amazing new colors and very modern metal styles. The Silmo release arrived just in time for the New Year! Harris Decker, Eye Designs of Westchester, Scarsdale, NY
  • TAYLOR MADISON. It is the best bang for the buck. Dorothy Reynolds, Optical Alternatives, Milford, CT
  • The MCM 2107. We can’t keep it in the store. Frances Ann Layton, Eye Associates of South GA, Valdosta, GA
  • BANANA REPUBLIC. Good price and quality. They are also good looking frames. Sandy Slang, Ophthalmology Associates, Cudahy, WI
  • CONVERSE. Can’t keep them in stock. Cindy Henderson, Eyear Optical, Hixson, TN
  • SPY. We had a lot of men last month and they love the design and comfort, not to mention the great pricing of the SPY frames. Amy Pelak, Proview Eyecare Optometry, Corona, CA
  • TOM FORD! They’ve been sending us the newest styles before they go to retail for a couple years now and people are starting to seek us out because of it. Josh Bladh, Dr Bladh OD, Diamond Bar, CA
  • The ultem material sells itself with its epic durability and they just launched even more colors so it practically caters to everyone. Keira and Eugene are some of our best sellers. Heather Harrington, Elevated Eyecare, Denver, CO

What’s the Brain Squad?

If you’re the owner or top manager of a U.S. eyecare business serving the public, you’re invited to join the INVISION Brain Squad. By taking one five-minute quiz a month, you can get a free t-shirt, be featured prominently in this magazine, and make your voice heard on key issues affecting eyecare professionals. Good deal, right? Sign up here.



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