
(PRESS RELEASE) MORRIS PLAINS, NJ — CHARMANT USA and Eddie Bauer have teamed up to support American Forests in their ongoing efforts to protect and restore our forests. With a legacy spanning over 150 years, American Forests has been dedicated to revitalizing forests and enhancing the quality of life on our planet. They work to create healthy and resilient forests, ranging from urban areas to vast natural landscapes, which provide crucial benefits for the climate, people, water, and wildlife. American Forests advances its mission through innovative forestry practices, strategic partnerships focused on planting and restoring forests, and building a movement for change.

During the Month of April 2026, a portion of every Eddie Bauer frame sold will be donated to the American Forests. For every donated dollar, a tree is planted. $1,000 = 1000 TREES PLANTED.
“At CHARMANT USA Inc., we are thrilled to collaborate with Eddie Bauer in our mission to support and contribute to American Forests,” says Bill Hurst, CHARMANT USA’s VP of Sales. “Nurturing and restoring our forests is crucial for both our health and the well-being of our environment. We are delighted to expand our efforts this April in celebration of Earth Month 2026.”

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Eddie Bauer believes adventure is a way of life. Whether you’re exploring distant horizons, wild places, neighboring zip codes, or your own hometown, Eddie Bauer will be your guide. To support your adventure, Eddie Bauer provides durable and fashion-forward eyewear to withstand any elements or environments you may encounter. Less worry, more adventure.
Eddie Bauer eyewear is available at your local eyecare practitioner store across the US. To learn more about Eddie Bauer, visit here.