20 SPRING is in the air, along with a lot of allergy-causing elements. For the next month or so, adopt a more flexible schedule and expect desperate calls from patients calling with “allergy eyes.” It generally doesn’t take long to treat and you can score gratitude from existing patients and maybe gain a few new ones while you’re at it.
1 The workplace isn’t what it used to be, which makes WORKPLACE EYE WELLNESS MONTH the perfect time to offer advice to patients doing perpetual WFH: overhead lighting, viewing distances and angles, computer eyewear … there’s much to discuss and possibly help them with.
8 It’s PROOFREADING DAY. Re-read your website. Look carefully for errors and check every link. Aside from the implications for quality control at your business, sharp eyes are what you promise.
14 PI DAY (3/14 … get it?) with its mix of math and art, optometry is natural for math geeks. Celebrate by handing out sweet handpies to patients.
