Connect with us

Press Releases

Float Kids Launches New SS16 Collection





(Press Release)
Float Kids has released six new styles this season, offering a selection of metal and acetate frames for boys and girls.

Girls styles:

Float Kids 244 brings out their inner Jackson Pollock with multi-color splash designed temples. It’s available in blue, pink and purple and offered in size 48-17-130.

Float Kids 247 features sparkling stones and filigree swirls. It’s available in black/pink, gray/green and purple and offered in size 48-15-130.

Float Kids 50 depicts confetti scattered on a metal temple frame. It’s available in matte black, matte purple and matte red and offered in size 47-16-130.


Boys styles:

Float Kids 245 showcases color-blocking on the temple and front. It’s available in tort/blue, tort/green and tort/yellow and offered in size 47-16-130.

Float Kids 248 features double laminate temples that evoke a pair of faded jeans. It’s available in black/brown, blue and brown/green and offered in size 46-16-130.

Float Kids 51 spotlights captain striped acetate temples and a metal front. It’s available in black, brown and navy and offered in size 47-16-130.

The new Float Kids’ frames emphasize durability and are designed for ages 4-16. The collection will be available in July and is priced at $52.95 to opticians.

Float Kids’ optical collection is supported by various merchandising solutions including a one-piece, fold-up hi-lighter, logo block and new image counter cards. All Float Kids products are accompanied by protective cases and branded cleaning cloths.


For more information, contact Liz Tontodonati at 516-877-0170, ext. 131 or [email protected]

Float Kids Launches New SS16 Collection Float Kids’ 50 girls’ model



Introducing CrizalⓇ Rock™

Did you know three out of four people wipe their lenses on their clothes?* Or that one out of three people accidentally drop their glasses at least once a week?* It's no surprise, then, that 93 percent of wearers consider scratch-resistance an important characteristic when choosing lenses.* To prove the durability of new Crizal Rock lenses, we ran tests inspired by real life situations. To learn more about new Crizal Rock, the most scratch-resistant Crizal No-Glare lenses ever made, visit *Study conducted by ⒸIpsos - Risky behaviors of eyeglass wearers - consumer quantitative research 2019 - declarative results - USA - n= 2345 eyeglass wearers

Promoted Headlines





Get the most important news and business ideas for eyecare professionals every weekday from INVISION.


Most Popular