Connect with us


Give Your Patients a ‘Good Whack’ for Cataract Awareness and More Events for June

It’s likely no coincidence that National Donut Day and Father’s Day happen in the same month.





1 The first cataract “surgery” is believed to have been performed around 500 BC and involved a hard object and a good whack. Thankfully, the procedure has advanced and is now the most commonly performed operation in America. But the task of reminding patients of the importance of early detection remains. During CATARACT AWARENESS MONTH, get busy. Contact local media, schedule email blasts and fill your social media feeds.

3 NATIONAL DONUT DAY! Partner with a local baker to give patients a sweet treat.

12 Mark the 35TH ANNIVERSARY of Ronald Reagan’s “Tear Down this Wall” speech by tearing down silos in your office. Reward cooperation.

19 There was a time when dads asked for a little peace and quiet and maybe some socks on FATHER’S DAY — and kids were happy to oblige … with the socks at least. No more. Dad’s Day is catching up to Mother’s Day as a retail event (average spend: $125 vs. $170). As always, the theme remains “personal but practical” — like a pair of [insert his favorite sport] sunglasses.


Meet the Next Generation of Smart Glasses

Ray-Ban Meta is now available with a full range of lenses, as a complete pair or edged lens. Prescription orders eligible through select insurance providers, including Eyemed and private pay. The Ray-Ban Meta collection combines iconic design with cutting-edge technology. Capture life’s best moments and livestream to Facebook and Instagram with an upgraded 12 MP camera and five-mic system. Stay connected with hands-free calls and messages. Listen to your favorite tracks through built-in speakers. Spark your creativity, get information and control your glasses with your voice – powered by Meta AI. All while keeping your phone in your pocket. For more information, visit here.

Promoted Headlines





Get the most important news and business ideas for eyecare professionals every weekday from INVISION.



Most Popular