Connect with us

Headlines

Google Acquires Smart Glasses Firm North

The focus is on ‘ambient computing.’

mm

Published

on

Google announced that it has acquired North, a pioneer in human computer interfaces and smart glasses.

“They’ve built a strong technology foundation, and we’re excited to have North join us in our broader efforts to build helpful devices and services,” said Rick Osterloh, senior vice president, devices and servicesin a statement.

Clientbook Presents: Harnessing AI for Optical Retailers
Sponsored Webinars

Clientbook Presents: Harnessing AI for Optical Retailers

MasterClass: Redefining Retail as Slow Retail
Webinars

MasterClass: Redefining Retail as Slow Retail

2024 Digital Trends
4ECPs Webinars

2024 Digital Trends

Financial terms of the deal were not disclosed.

“From 10 blue links on a PC, to Maps on your mobile phone, to Google Nest Hub sharing a recipe in the kitchen, Google has always strived to be helpful to people in their daily lives,” Osterloh said. “We’re building towards a future where helpfulness is all around you, where all your devices just work together and technology fades into the background. We call this ambient computing.”

North’s technical expertise will help as Google continues to invest in its hardware efforts and ambient computing future, he said.

North will join the Google team based in Kitchener-Waterloo, Canada, which is North’s hometown “and an area with impressive tech talent,” he said.

Advertisement

North was founded in 2012 as Thalmic Labs by Stephen Lake, Matthew Bailey and Aaron Grant.

“Early on, our focus was on new forms of interaction with Myo, a gesture based input device that directly coupled neuro-muscular impulses into signals computers could understand,” the company’s founders said in an announcement on the North website. “We then shifted focus to Focals, our everyday smart glasses with direct retinal projection and prescription compatibility.”

They added: “We are winding down Focals 1.0 and we will not be shipping Focals 2.0, but we hope you will continue the journey with us as we start this next chapter.”

SPONSORED VIDEO

SPONSORED BY VARILUX

The Best Overall Progressive Lens, Now Powered by AI

Engineered with Behavioral Artificial Intelligence and utilizing new XR-motion™ technology, Varilux XR series goes beyond prescription and eye physiology to consider the patient’s visual behavior and design a progressive lens that respects how
their eyes naturally move.

Varilux XR series comes in two versions, Varilux® XR design and Varilux® XR track. The Varilux XR track lens provides an additional level of personalization by incorporating the exclusive Near Vision Behavior Measurement, providing up to 25% more near vision width3 according to the patient’s need, so patients get the highest level of customization.

Discover Varilux XR series and enjoy instantly sharp vision in motion4 and seamless transitions from near to far.

For more information, visit here.

Promoted Headlines

Advertisement

Advertisement

Subscribe

INVISIONMAG.COM
BULLETINS

Get the most important news and business ideas for eyecare professionals every weekday from INVISION.

Advertisement

Advertisement

Most Popular