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How You Perceive Change, and More Letters to the Editor for March

“Change is not death … it is a part of life.”




  • I enjoy reading your magazine so much that I feel you should become a weekly publication. — Mark Perry, OD, Vision Health Institute, Orlando, FL
  • My thanks to you for giving us the opportunity to share thought, comments and concerns. — Pam Housley, Texas State Optical of Nederland, Port Arthur, TX
  • Safeguard your practice. There are many entities that slide quietly into your practice and their goal is to get a chunk of your biggest asset; your patient database. Reevaluate your relationships with those you do business with. Some are strongly in your corner and there to protect you. Others: want to eventually skip over you and remove you from the equation. — Chris Dudley, Lake Eye/Precision Optical, Wildwood, FL
  • Change is not death … it is a part of life. Navigating it is what causes us to thrive or survive. — Elizabeth Bouravnev, Bergh White Opticians, Springfield, IL
  • I really enjoy what I do but I am not sure that I would recommend this profession to my daughter. We fight so many battles and some folks don’t even consider us doctors. I get tired of hearing that. — Sonja Franklin, OD, Modern Eyes, Austin, TX
  • You’re a great source of information to help us all grow our businesses. — Sherry Morgan, Logan Eye Care, Lake Mary, FL


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