Connect with us

Press Releases

iHireOptometry Puts Job Market Growth in Focus at SECO 2019

ECP’s can learn how iHireOptometry addresses their biggest recruiting challenges.

mm

Published

on

(PRESS RELEASE) FREDERICK, MD & NEW ORLEANS – iHireOptometry makes its debut at SECO, the premier educational conference for eyecare professionals. At booth #1935, the recruiting technology leader is providing a first-hand look into the booming optometry job market, while showcasing its hiring solutions and services that connect employers with qualified talent.

Nano Vista—The Quintessential Line for Kids
Sponsored Content

Nano Vista—The Quintessential Line for Kids

New ‘Auxiliary Skin’ Transforms Eyewear into Seamless Sunglasses
Sponsored Content

New ‘Auxiliary Skin’ Transforms Eyewear into Seamless Sunglasses

People Want to Buy Premium Products
Industry Myths Busted

People Want to Buy Premium Products

Examining the 70,000 U.S. optometry job ads posted across its talent communities in 2018, iHireOptometry identified the following trends:

  • Top Optometry Job Titles: Optician and Optometrist were the two most popular job titles, with 17,400 and 16,200 openings, respectively. Optical Assistant came in third with 12,700 ads, followed by Optometric Technician (6,700), Ophthalmic Technician (3,000), Optical Sales (2,100), and Ophthalmologist (2,100).
  • Top Optometry Candidate Skills: Employers most frequently sought candidates with Customer Service skills (5,100 ads containing the term), followed by Eye Care (4,900), Training and Development (4,800), Management (4,800), and Retail (4,300).
  • Top Locations for Optometry Jobs: California, Florida, Texas, New York and Illinois were home to the most job openings, with Chicago, Richmond, Phoenix, New York and Houston leading the way for U.S. cities.

“Today’s competitive job market is making talent acquisition more challenging than ever – particularly in specialty industries like optometry that require candidates with very specific skills and qualifications,” said Steve Flook, president and CEO, iHire. “SECO is a great opportunity for us to educate optometry professionals on proven hiring strategies that will prepare them another year of job growth. These strategies include focusing on quality of applicants over quantity, improving employee retention initiatives, and building talent pipelines to help quickly fill open positions.”

At SECO, eyecare professionals can learn how iHireOptometry addresses their biggest recruiting challenges and connects them with five-times more qualified talent than traditional job boards. Solutions highlighted at the conference include:

  • Job Slots: Interchangeable job ads that employers can easily edit and swap in and out.
  • Job Wrap: A tool that captures job ads from an employer’s website and automatically posts them to iHireOptometry, saving hiring managers time and resources.
  • Resume Search: Employers can intuitively search iHireOptometry’s database of 14,700 searchable optometry resumes (plus 3 million across the iHire platform).

To learn more, visit iHireOptometry at SECO booth #1935, Feb. 20–24, 2019, at the Ernest N. Morial Convention Center in New Orleans. Stop by and take a spin on the iHire Slot Machine for a chance to win great prizes, ranging from designer handbags to electronics.

Not attending SECO? You can still download our Optometry Job Market Recap infographic for an inside look at the jobs that helped shape 2018 as a record year for hiring.

Advertisement

Advertisement

SPONSORED VIDEO

SPONSORED BY REICHERT

See How the Reichert Phoroptor® VRx Transformed this Eye Care Practice

When Rochester, NY-based Eyesite designed its beautiful new facility, optometrists Benjamin Peters and Justin Verone chose the Reichert® Phoroptor® VRx. With its state-of-the art design and performance, the designed and assembled in the U.S.A. Phoroptor VRx has saved both time and money, say the owners. See how technology and design work together to provide Eyesite’s patients with an optimal eye care experience. This is the first in a video series created by Reichert to share stories from professionals who are passionate about eye care, their patients, technology and practice management.For more information about the Reichert® Phoroptor® VRx, click here.

Promoted Headlines

Press Releases

Newly Introduced Federal Legislation Puts Doctors and Patients Back in Control of Important Health Care Decisions

AOA-backed “DOC Access Act” targets health and vision plan abuses; improves quality and access for millions of patients.

mm

Published

on

(PRESS RELEASE) WASHINGTON – A bi-partisan bill backed by the American Optometric Association (AOA) and the American Dental Association (ADA) was recently introduced in the U.S. House of Representatives to counter abusive practices in the federally regulated vision and dental coverage markets, and ensure patients and doctors – as opposed to insurance and plan executives – are at the center of important health care decision-making.

“The DOC Access Act seeks to completely ban, at the Federal level, anti-doctor and anti-patient policies of vision plans,” said Barbara L. Horn, O.D., AOA president. “The AOA is proud to join with the American Dental Association in supporting this legislation and in thanking Reps. Loebsack, Carter and all of the other original co-sponsors for their decisive leadership.”

Podcast: What the Heck is Marketing? And What Should ECPs Focus on to Attract New Clients?
INVISION Podcast

Podcast: What the Heck is Marketing? And What Should ECPs Focus on to Attract New Clients?

Podcast: More Ways to Motivate Your Own Eyecare Business Team
INVISION Podcast

Podcast: More Ways to Motivate Your Own Eyecare Business Team

Podcast: Why Can’t We All Just Get Along?
INVISION Podcast

Podcast: Why Can’t We All Just Get Along?

Introduced by Rep. Dave Loebsack (D-IA) on July 15th, H.R. 3762, or the Dental and Optometric Care Access (DOC Access) Act, already enjoys support from seven cosponsors, building upon the overwhelming support generated in the 115th Congress with 105 U.S. House Republicans and Democrats. The bill would eliminate plan mandates being forced on patients and their doctors that ultimately result in higher prices and less access to care. In effect, the legislation would complement state-level vision plan laws by disallowing detrimental policies by ERISA and other federally regulated vision and health plans, namely:

  • Limits on a doctor’s choice of lab
  • Mandates on noncovered services and materials

Each year, millions of Americans rely on local doctors of optometry for their comprehensive vision and eye health care needs. While many patients have coverage for medical eye care through a health plan, roughly 200 million Americans have supplemental preventive eye exam and materials (glasses/contact lenses) benefits through a vision plan.

Unfortunately, special legal treatment (vision plans often aren’t regulated like health insurers) and a lack of competition in the market. Currently, a small number of national, vertically—integrated plans monopolize markets in a large majority of communities. In fact, the two most dominant vision plans provide coverage to roughly two-thirds of Americans with this coverage, which means plans can dictate how doctors furnish services thereby limiting patient choice.

A 2016 study by Avalon Health Economics conducted by a group of independent health economists found that this kind of monopsony behavior exhibited by vision plans harms consumers. Avalon concluded that “such mandates have another effect – they lead to higher overall costs for these consumers and, especially, for consumers without vision plans as doctors are forced to compensate for the transfer of operating margins from doctors to the plans.”

Already, 42 states have enacted legislation addressing these and other plan abuses; however, roughly one-third of plans operating in any given state can sidestep these laws because they are federally regulated. Moreover, some of these states only provide protections from one of dental or vision plans but not both.

AOA’s member doctors of optometry and students are encouraged to urge their U.S. House members to co-sponsor the bill. Visit AOA’s Online Legislative Action Center for more information on supporting optometry’s priority issues.

Continue Reading

Press Releases

Charmant USA Announces Eddie Bauer Contest Winner

It provides one lucky customer with an all-expenses-paid-adventure of their choice.

mm

Published

on

(PRESS RELEASE) MORRIS PLAINS, NJ – Charmant USA Inc. has announced the winner from its 2019 Eddie Bauer Live Your Adventure contest, providing one lucky customer with an all-expenses-paid-adventure of their choice.

Dr. Mark Bowers of Blountville Family Eyecare in Blountville, TN, and his wife, Amanda Bowers, will be enjoying an adventure of their choosing in Oregon in August. The trip includes a four-day, three-night stay. They were able to select from one of four locations: Maine, Oregon, Arizona or Colorado.

The contest was based on Eddie Bauer eyewear purchases; every frame purchased from Charmant between Jan. 28 and April 30 earned customers one entry into a drawing. Every customer who purchased 20 or more Eddie Bauer frames earned double entries. The drawing was held on May 31, and the winner was announced in June.

Jean Simone, Charmant’s vice president of sales, said, “We are happy to see this trip go to a great customer. We hope they enjoy their adventure and look forward to hearing all about the trip upon their return.”

Continue Reading

Press Releases

CooperVision’s Joel Kamp Promoted to Executive Role at Paragon Vision Sciences

Promotion comes following his success as a director of corporate accounts in the same company.

mm

Published

on

(PRESS RELEASE) PHOENIX — In a move that will further strengthen Paragon Vision Science’s expansion across the United States, the company has appointed Joel Kamp as U.S. commercial director. This promotion comes following his success as a director of corporate accounts at CooperVision, where he focused on customer partnerships, satisfaction and growth. Paragon is part of the CooperVision Specialty EyeCare division.

In the new role, Kamp has responsibility for sales and marketing strategy and execution, including enhanced support for eye care professional (ECP)-centered initiatives. Over the past several months, Paragon has established dedicated practice management and account management teams in Northern California, Southern California, New York/New Jersey, Houston/Dallas and Phoenix. This is in direct response to rising ECP demand for myopia education and support.

Podcast: What the Heck is Marketing? And What Should ECPs Focus on to Attract New Clients?
INVISION Podcast

Podcast: What the Heck is Marketing? And What Should ECPs Focus on to Attract New Clients?

Podcast: More Ways to Motivate Your Own Eyecare Business Team
INVISION Podcast

Podcast: More Ways to Motivate Your Own Eyecare Business Team

Podcast: Why Can’t We All Just Get Along?
INVISION Podcast

Podcast: Why Can’t We All Just Get Along?

“Joel’s 25 years of optometric and ophthalmological experience will help us further accelerate our growth and extend our myopia leadership in partnership with ECPs. We’re excited for him to play a significant role in shaping our in-market teams. That structure is unique, and specifically designed to promote practice expansion with the clinical support necessary for the successful adoption of specialty lenses,” said Rich Jeffries, president of Paragon.

Each regional Paragon team consists of an account manager and practice management consultant, who support ECPs to more fully integrate Paragon CRT and other contact lenses into their practices. This includes customized clinical educational experiences for individual practitioners and staff, with a focus on hands-on collaboration.

“These teams are already working with some of the top practices in the U.S.,” noted Jeffries. “We’re seeing ECPs suddenly much more aware of the extent of clinical support, education and marketing tools and insights available from Paragon.

The CooperVision Specialty EyeCare division accelerates eye care professionals’ access to innovative products that help improve the way people see each day, with a focus on the development of myopia management approaches and visual correction of irregular corneas. It encompasses Paragon Vision Sciences, Blanchard Contact Lenses, Soflex, and Procornea, which operate independently while sharing technical, clinical and commercial knowledge, benefitting from CooperVision’s global presence and infrastructure.

Continue Reading

Advertisement

Advertisement

Advertisement

Subscribe


BULLETINS

Get the most important news and business ideas for eyecare professionals every weekday from INVISION.

Facebook

Most Popular