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Inbox: Letters From Our Readers for November-December 2018

We always love to hear from you!

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  • “Awesome. Awesome work as always!” — William Chancellor, Eye Can See Eyewear, McDonough, GA
  • I enjoyed the subject matter greatly. This is one of the few issues I actually took home to take the time to carefully read, as the subject matter (Happiness/Joy) is something that I’ve been grappling with this year in particular. Unfortunately burn-out is very prevalent in our industry. Thank you for all that you do. I look forward to your publication every month. — Vlad Cordero, Focus Eye Care, Hackensack, NJ
  • Your magazine gets better and better. I look forward to each month’s issue more than any other industry publication. What makes Invision stand out is how it makes me feel as though it’s written with me in mind. — Mitch Kaufman, Marine Park Family Vision, Brooklyn, NY
  • Once again it was great! Always read it from cover to cover. It’s fun when we see something we’ve written printed in it. Or when my OD friends let me know we’re in there. — Jill Sweig, OD, Oyster Bay Optics, Oyster Bay, NY
  • Keep up the damn good work and I hope to meet some of you at an Expo one day. — Rick Rickgauer, Vision Associates, Girard, PA
  • I actually loved the last issue. I was in it and made copies of the article to have at the dispensing table for customers to read and they seem to very much enjoy it. — Julie Uram, Optical Oasis, Jupiter, FL
  • Love your magazine. Looking forward to my next half century in the optical field. — Texas L. Smith, OD, Dr. Texas L. Smith & Associates, Citrus Heights, CA

Since launching in 2014, INVISION has won 23 international journalism awards for its publication and website. Contact INVISION's editors at editor@invisionmag.com.

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Letters From Our Readers for August

‘I love it. I read it. I try to live it.’

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  • I love it. I read it. I try to live it. — Jim Williams, Eye To Eye, Mexico, mo
  • At the 90 days out point, I pulled the trigger and dropped my lowest-reimbursing-terrible-lab Vision Plan. It’s scary to drop anything that adds to the bottom line, but as the year closes, my employees are giddy that they will no longer have to stay on hold with customer service for hours. I also reminded them that if we meet all of our practice goals, we will be closed for additional days (with pay!) during Christmas. — angie patteson, od, sunset eye care, johnson city, tn
  • 90 Days was a good article. — nicole heyduk, eye centers of northwest ohio, fremont, oh
  • I have borrowed one of the doctors’ copies on several occasions before she realizes it has arrived, and read every article cover to cover. She’s had to read through the notes and dog-eared pages; so, we just subscribed all of our optical staff to their very own copy of the magazine! Great, engaging content and ideas to keep us always thinking about what we can do better for our patients. Fabulous magazine! Thanks for taking the time to really focus on the optometric industry and the people that make it special. — deb jaeger, eye center of the dakotas, bismarck, nd
  • I just want to say that every month that INVISION magazine comes I’m so excited. It’s like getting the Sears catalog for Christmas every month. — julie uram, optical oasis, jupiter, fl
  • I find that the magazine is a fun read and I share it often with the staff for pearls. — sonja franklin, od, modern eyes, austin, tx
  • INVISION magazine is very informative. I have read every issue in the last year and have learned something new and fun in every one of them. — tammi thomas, lifetime eye care, lewiston, id

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Letters From Our Readers for July

Love your magazine!

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  • Love your magazine! It’s the only one I read. Thank you for keeping it interesting and modern. — Julia Emery, OD, Distinct Vision, Round Rock, TX
  • You people go above and beyond to keep this mag fresh and hip. Keep up the outstanding work. — Rick Rickgauer, Vision Associates, Girard, PA
  • INVISION magazine is the best out there. — Teresa Davis, Dr. Bell’s Family Eyecare, Poplar Bluff, MO
  • Love INVISION, thanks guys (and gals)! — Tracy Gillotte, Ophthalmology Physicians & Surgeons, Bensalem, PA
  • Keep up the great work; I save all of my copies! — Alissa Mckinstry, Lambaria Eye And Optical, Davison, MI

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Letters From Our Readers for June

Don’t change a thing!

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  • I love the Finest Retailers. I always like to see someone else’s spin on this way of life. — Annette Prevaux, The Visionary Inc, Allen Park, MI
  • Something to work for… — Chris Mark, Optimark, Des Moines, WA
  • Love the ability to “pin” ideas for future reference. — Pam Peters, Midwest Eye, Downers Grove, IL
  • Love reading about other offices and glean ideas from them. I’m always looking for ways to improve. — Kenneth D. Boltz, Od, Dublin, OH
  • I always look forward to the America’s Finest edition, don’t change a thing! — Mark Perry, OD, Vision Health Institute, Orlando, FL
  • Keep up the good work! — Scott Felten, Fox Valley Family Eye Care, Little Chute, WI
  • I look forward to the America’s Finest issues… because there are some of the best small detail ideas in there that we can easily implement! — Renee Berry, Nappanee Family Eyecare, Nappanee, IN
  • I love hearing success stories and gaining insight from their stories! — Jennifer Leuzzi, Mill Creek Optical, Dansville, NY
  • I get so inspired by all of the retailers showcased and mentioned. I don’t know how you do it to pick a winner. They are all so awesome. — Diana Canto Sims, OD, Buena Vista Optical, Chicago, IL
  • It’s interesting to see how many of these folks in the industry have embraced what it offers and have become involved in their communities! — Bob Mcbeath, Edina Eye, Edina, MN

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