Connect with us


Inbox: Letters From Our Readers for September 2017




America’s Finest Fans

Dr. Kling is actually my doctor’s mentor so it was really awesome to see what he has done. I actually plan on going to San Diego to check out his office. Amy Pelak, Proview Eyecare Optometry, Corona, CA 

  • I always like seeing what frame lines they carry. Scott Keating, OD, Vision Trends, Dover, OH 
  • Well-deserved winners. You can understand how much time and energy they have expended to be where they are.  Mark Perry, OD, Vision Health Institute, Orlando, FL 
  • I find creative offices the most unique. To judge must have been difficult, since they were all awesome. Nice job judges. Lisa Trippi,  Lux Eyewear, Newark, CA
  • I absolutely L-O-V-E this edition. Mostly because they are so inspiring. I love to see what other practices are doing to keep the industry fresh and the innovation this edition brings is so awesome. Diana Sims, Buena Vista Optical, Chicago, IL 
  • I always follow all the featured offices on social media and appreciate the summary to help us see what others are doing to help us be great! Caitlin Bruno, Binyon Vision Center, Bellingham, WA 
  • I’d like for you to recognize the early winners of America’s Finest. Maybe you could do a follow up on how those offices are doing now. We were one of them. So proud. Cindy Harmon, Sonoma Eyeworks, Santa Rosa, CA 

Editor’s note: 2018 is the 5th Anniversary of America’s Finest; seems like the perfect time to revisit past winners, no?

  • Loved the info on these offices … Of course, would love to see our office there too! Pam Peters, Midwest Eye, Downers Grove, IL 

Editor’s note: You got to be in it to win it! The 2018 entry period opens in January! 


This article originally appeared in the September 2017 edition of INVISION.



The Best Overall Progressive Lens, Now Powered by AI

Engineered with Behavioral Artificial Intelligence and utilizing new XR-motion™ technology, Varilux XR series goes beyond prescription and eye physiology to consider the patient’s visual behavior and design a progressive lens that respects how
their eyes naturally move.

Varilux XR series comes in two versions, Varilux® XR design and Varilux® XR track. The Varilux XR track lens provides an additional level of personalization by incorporating the exclusive Near Vision Behavior Measurement, providing up to 25% more near vision width3 according to the patient’s need, so patients get the highest level of customization.

Discover Varilux XR series and enjoy instantly sharp vision in motion4 and seamless transitions from near to far.

For more information, visit here.

Promoted Headlines





Get the most important news and business ideas for eyecare professionals every weekday from INVISION.



Most Popular