Connect with us


Inbox: November-December 2015




Stephanie Crowley in her Eye Geek t-shirt
Stephanie Crowley can’t get enough of her Brain Squad “Eye Geek” t-shirt. See more at


Still my fave trade magazine, from the first issue to the most recent! I rock my Eye Geek T-shirt to the point that my daughter says it is time to get a different one. (Hint hint!) Also love the “frame of the day” on the daily online updates — we have gotten quite a few styles from that before the reps bring them in, so it keeps them on their toes! Keep up the great work! Stephanie Crowley, Sie Eyecare, Charlotte, NC

Stephanie, thank you for your photo! We want more photos of Brain Squad members wearing their T’s. Send them to Everyone else: Join the Brain Squad at and get a free T after answering your first survey. Find images of your fellow Eye Geeks at And see our Frames of the Day each weekday by signing up at



I just want you to know that this is the most progressive industry magazine out there. It “grabs” you. I love reading it as much as I love reading my Garden & Gun magazine. Sherry Berry, Pascarella Eye Care, Newtown, PA


I loved the 50 websites. I’ve kept a copy for reference. Ron Gitlan, Prism Optical, Miami, FL

I really enjoyed “Love All Serve All.” It inspired me to continue to go above and beyond for my patients. I too have many of these stories from over the years. Stacey Harlander, CNY Eye Care, East Syracuse, NY

You guys are doing great with everything. I love the way you involve ECPs, their thoughts, ideas and stories. Makes for a more personal mag. Jeff Grosekemper, Casa De Oro Eyecare, Spring Valley, CA


This article originally appeared in the November-December 2015 edition of INVISION.



The Best Overall Progressive Lens, Now Powered by AI

Engineered with Behavioral Artificial Intelligence and utilizing new XR-motion™ technology, Varilux XR series goes beyond prescription and eye physiology to consider the patient’s visual behavior and design a progressive lens that respects how
their eyes naturally move.

Varilux XR series comes in two versions, Varilux® XR design and Varilux® XR track. The Varilux XR track lens provides an additional level of personalization by incorporating the exclusive Near Vision Behavior Measurement, providing up to 25% more near vision width3 according to the patient’s need, so patients get the highest level of customization.

Discover Varilux XR series and enjoy instantly sharp vision in motion4 and seamless transitions from near to far.

For more information, visit here.

Promoted Headlines





Get the most important news and business ideas for eyecare professionals every weekday from INVISION.



Most Popular