INVISION’s Big Survey is back to amaze and delight you! Welcome to the 2025 INVISION Big Survey — or should we say Big Tent? The last year has been a wild ride marked by economic upheaval, high-stakes political shenanigans, soaring consumer uncertainty, and the rise of technological wonders. Some of us have been left a little breathless, but it’s rarely been boring. So, come, step right up for the results of our latest annual survey on the carnival ride that is independent eyecare in America. Prepare to be amazed, astounded and astonished! Pick the amusement park ride that best describes the day-to-day lived experience of owning/running your business: Hundreds of ECPs from 41 states and Canada took the 2025 INVISION Big Survey, which was conducted via an online form throughout the month of October. READ MORE >> You won’t believe your eyes! Most businesses reported steady or improved revenues. READ MORE >> Step right up! ECPs recall their best sales days ever. READ MORE >> The show that has captivated audiences around the world! Sure, you’re the ringmaster — but are you more Ted Lasso or Mr. Miyagi? ECPs tell! READ MORE >> Come and get a glimpse of the future! 46% of ECPs now use AI tools to support their business. Hear what applications they find most useful. READ MORE >> Elephants are trustworthy and wise, but there’s another animal ECPs are most likely to identify with. READ MORE >>
