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Catch some of the most notable new tortoise styles.
Also a day dedicated to doing just one thing.
At a one-man Chicago optical, Coyote DeGroot has crafted a brand that’s clear, austere and just a little luxurious: Lab Rabbit Optics.
And other tips for getting your inventory in top shape for Vision Expo.
Lights off just isn’t enough for some people.
But in 2019 I am ditching resolutions for goals and making my dream board my reality.
A Texas OD’s study group helps eyecare business owners ‘get outside the bubble of their own practice.’
But be sure to say it with a smile. On second thought, just don't say it.
Plus 6 of the newest products on the market.
Do you ever close your practice for an extended period of time during the year?
How do you regain your momentum?
Repeat after me: "Every customer who walks through my door is a VIP".
What's new in 2019.
A host of cool touches combine to create the perfect frame-selection setting at this Los Angeles-area practice.
A member of Facebook’s Small Business Council shares 4 key ways.
Check out the products that have been flying off the racks.
We always love to hear from you!
But make it fashion … and marketing!
Just like Robert Bell.
Three examples of when and how you should go on the offensive.
Don't miss these cool new products.
Give one of the hacks below a try to increase both your energy and focus in the A.M.
She has lots of ways to de-stress.
Take a look at these new releases.
Why don’t you hold your opinions first and ask theirs?
The case of the fraudulent filing.
One of the trends that has defined the eyecare industry in recent years has been a shift in visioncare costs away from employer toward the individual,...
To make a point about how our brains operate, the American neuroscientist Gregory Berns likes to encourage people to close their eyes and imagine the sun...
Plus what to look for in a consultant.