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From scavenger hunts to laser tag, your team building has taken a lot of fun forms!
2026 Kicks off with some serious spectacle style in our Latest Releases.
Classic styles and pops of color abound.
Wise equipment spending means matching purchases to actual clinical demand and practice needs, then protecting profitability with training, utilization, and measured growth.
But sentiment is lukewarm at best and they explain why…
From its light-filled optical to its team-driven ethos, Beatty Eyes proves how design and culture can work together in a patient-first practice.
Anyone can suffer from dry eye and now there are more options on the market than ever before.
Like more myopia research and a report that analyzes the eyecare market.
Sadly, as this caretaker found out, that isn’t the case with contact lenses.
Done right, frugality boosts resilience, creativity, and long-term growth. Done wrong, it starves your practice. Here’s how to make smarter trade-offs in 2026.
When done right, paying yourself isn’t just income—it’s part of a bigger plan to build wealth, stability, and the freedom that comes with owning your own...
If you can’t have fun with the people you work with every day, which includes your team and your patients, what keeps you coming back?
Claims keep getting denied, the biller is overwhelmed, and leadership won’t adopt a billing add-on. Our readers weighed in on what’s really broken — and how...
Like how to stop out weakness and rejecting yourself first.
Fake bad reviews and former employees setting up shop … we tell you how to deal.
Or that frame special could be your next big regret.
From its heart-frame logo to its elegant color scheme and community sponsorships, Eye Love Optical Boutique shows how branding builds connection.
Financial health isn’t about pinching pennies or stressing over every dollar. It’s about making informed moves that actually grow your practice.
Frameless edges, matte finishes, and ultra-light construction shape a new class of frames focused on function, clarity, and restraint.
The profession is reorganizing, and those who adapt will lead the next era of optometry.
Patients continue using cards, but the cost now lands where it belongs — a shift that eased a long-standing frustration.
Including honey for your eyes and a trend report to help ECPs with strategic planning.
All you need is just a dash of encouraging expectation and a pinch of sobering distrust.
And when she’s not working she finds joy through movement, travel, gaming, cooking, and creating.
And don’t forget to do your bit for AMD Awareness Month.
The Big Survey is always detailed and insightful. Seeing the way patients/clients are being treated with more care, passion and curated service. This is how this...
It’s time to take inventory and plan staff trainings and time off.
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