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Several ways to explain HD lenses to clients.
Virginia store finds success with high-end style and super service.
Don't stop at one, or even two. Here's how to get more multiple-pair sales than you ever dreamed of.
REVAMPING DISPLAYS AND merchandising is a relatively quick, fun and profitable way to engage with customers. The trick is to catch a customer’s attention with a unique...
When Jim Mulligan founded Bouquet Mulligan DeMaio Eye Professionals, his love of sports was a key ingredient to their success. Today, the central Pennsylvania practice is...
Don't forget: the most important part of making a decision is managing that decision regularly.
Use this technique to take control of your mindset.