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This office wants to show a pre-teen the door – should mitigating circumstances change their minds?
This month we feature frame styles to fit all types of children, from sporty kids to glam kids to everything-they-touch-might-break kids. In addition to ophthalmic frames,...
Sometimes it's nearly impossible to draw the attention of this type of client.
These two employees certainly made their mark. Or left a mark, anyway.
There are some laws that must be obeyed.
Do signage creatively to make customers like you more.
Each of them are happy working with their "best friend".
A successful bank holds one every week.
AOA-supported program helps guarantee healthy vision for infants.
"Stop touching frames with viscous little fingers!"
Understated but consistent marketing allows the eyewear to shine at this Ohio start-up.
One option is to charge a non-client, but offer a credit if they return for an exam or eyewear purchase.
The vision health of children and those with special needs receives devoted, undivided attention at Special Eyes Pediatric Vision Clinic in New Bern, NC.
Discerning Eye in Iowa City is uncompromising when it comes to quality, but never lets an opportunity pass it by.
Q Vision’s LOUISLUSO rounds! Candy Crone, Wayne Optical, York, PA All LOUISLUSO frames are made with Ultem and the LC9022, part of the London Collection, is available in four...
Here's how to maintain your momentum this month.
Many of you are too emotionally wrapped up in closing deals.
Stocking your optical is not just "decorating".
Visits during blizzards? Patient queries while in gym clothes? It's all part of the package of being a local OD.
Take time each day to turn off your autopilot and focus on the here and now.
If you’re looking for durable styles at a range of price points, these kids’ suns have you covered.
Sporty kids. Glam kids. Everything-they-touch-might-break kids. Here’s a look at something for everyone.
Consider giving him extended leave, with some portion of his pay.