Line Time Invoke the Power of the Parent Everybody loves mom and dad, don’t they? Published 8 years ago on August 24, 2018 By INVISION Staff Invision September 2018 Issue Share Tweet If you were my mother/father, I would…” Why say it? To reassure patients that their visual health is your top priority and that this is what you’d recommend.— Blake Hutto, OD, Family Vision Care, Alma, GA Related Topics:Line Time INVISION Staff Since launching in 2014, INVISION has won 35 international journalism awards for its publication and website, including the prestigious Neal Award for Best Single Issue in 2019. Contact INVISION's editors at [email protected]. click to Comment(Comment) Up Next Here’s a Convincing Metaphor for Parents Who Won’t Update Their Child’s Prescription Don't Miss Polarization and Sharks? An Easy Visualization SPONSORED VIDEO Essilor® Stellest® Lenses You may like The Alternative Manager’s Toolkit for Eyecare Success You Asked: Can You Explain Amortization to Me Like I Am a Child? ECPs Share Their Best-Selling Collections for February 2026 Promoted Headlines More Than a Frame All in One Place Shamir Insights, Inc. Iconic Style, Reimagined: Palm Optical’s Newest Eyewear Collections Advertisement Latest Trending Videos Cover Stories3 days ago The Alternative Manager’s Toolkit for Eyecare Success Business & Practice Management3 days ago You Asked: Can You Explain Amortization to Me Like I Am a Child? Products3 days ago ECPs Share Their Best-Selling Collections for February 2026 Business & Practice Management3 days ago This Richmond Practice Turned a 1921 House Into a Home for Independent Eyewear Inbox3 days ago Vision Expo, AI Coverage and More of Your Letters to the Editor for April Best Practices4 weeks ago Best Practices: Building Purposeful Relationships in Eyecare Photo Gallery2 weeks ago Iconic Style, Reimagined: Palm Optical’s Newest Eyewear Collections Photo Gallery4 weeks ago Spring Buying Spotlight Sponsored Content4 weeks ago The Suite Life People2 weeks ago A Master Optician With an Impressive Frame and Optical-Themed Neckwear Collections Sponsored Content2 weeks ago Essilor® Stellest® Lenses Best Practices4 weeks ago Best Practices: Building Purposeful Relationships in Eyecare Best Practices2 months ago Best Practices: Matt Rosner on Building a Specialty Practice Best Practices2 months ago Best Practices: Storytelling in Eye Care Practices Best Practices3 months ago Best Practices: Building a Better Practice Through Continuous Training Advertisement SubscribeBULLETINS Get the most important news and business ideas for eyecare professionals every weekday from INVISION. Advertisement Advertisement Most Popular Sponsored Content6 days ago All in One Place Online Only1 week ago Small Optical, Big Personality Sponsored Content5 days ago More Than a Frame Columns6 days ago The Power of Boring Basics Photo Gallery5 days ago 14 Photos That Show Why Carytown Optical Shoppe Is One of America’s Finest Optical Retailers Business & Practice Management1 week ago Bad Jokes Still Close Sales and Other Tips for April Business & Practice Management6 days ago Check Out These Six Ways ECPs Are Using QR Codes in Their Practices Products3 days ago Comfort and Feminine Color Dominate This Roundup of New Releases