Line Time Invoke the Power of the Parent Everybody loves mom and dad, don’t they? Published 6 years ago on August 24, 2018 By INVISION Staff Invision September 2018 Issue Share Tweet If you were my mother/father, I would…” Why say it? To reassure patients that their visual health is your top priority and that this is what you’d recommend.— Blake Hutto, OD, Family Vision Care, Alma, GA Related Topics:Line Time INVISION Staff Since launching in 2014, INVISION has won 31 international journalism awards for its publication and website, including the prestigious Neal Award for Best Single Issue in 2019. In 2024, the publication celebrates its 10th anniversary of serving eyecare professionals. Contact INVISION's editors at editor@invisionmag.com. click to Comment(Comment) Up Next Here’s a Convincing Metaphor for Parents Who Won’t Update Their Child’s Prescription Don't Miss Polarization and Sharks? An Easy Visualization SPONSORED VIDEO Get the Practice of Your Dreams With Omg! Optical Marketing Group This high volume practice had outgrown their ultra successful location and needed expansion. The idea was big, just like Texas! Design a fusion concept that featured optometry, aesthetics, fitness + wellness. Mission accomplished. Download the Free Lookbook. You may like The Vision Council Releases New Research Revealing Q4 Consumer Trends Across Optical Products and Services AHLEM Welcomes Enrico Sanavia as Global CEO Getting Started Is the Only Way This Year’s Goals Will Become a Reality Promoted Headlines One Size Fits All? Not With Eyewear Modern Optical International Why Coding Matters HELIX Get the Practice of Your Dreams With Omg! Optical Marketing Group Omg! Advertisement Latest Trending Videos Press Releases8 hours ago The Vision Council Releases New Research Revealing Q4 Consumer Trends Across Optical Products and Services Press Releases8 hours ago AHLEM Welcomes Enrico Sanavia as Global CEO Columns9 hours ago Getting Started Is the Only Way This Year’s Goals Will Become a Reality Sponsored Content10 hours ago One Size Fits All? Not With Eyewear Business & Practice Management10 hours ago This Georgia Practice’s Brand Effortlessly Conveys Its Elevated Patient Experience Sponsored Content1 week ago Why Coding Matters Columns2 weeks ago It’s a New Year, Start a New Focus to Reduce Phone Calls Products2 weeks ago Move Over Tortoise! We Have Some Other Patterns That Belong On Any Frame Board Columns2 weeks ago Block Your 2025 Calendar For These 3 Things Now! Business & Practice Management1 week ago You Aren’t Even a Patient Here! Sponsored Content3 months ago Shamir Driver Intelligence™ Sponsored Content4 months ago Meet Aloha! Sponsored Content4 months ago With Crizal You Can Have It All! Sponsored Webinars7 months ago Clientbook Presents: Harnessing AI for Optical Retailers Eyecare Shenanigans10 months ago Eyecare Shenanigans: Eyes in Space! Advertisement SubscribeBULLETINS Get the most important news and business ideas for eyecare professionals every weekday from INVISION. Advertisement Advertisement Most Popular Sponsored Content1 week ago Why Coding Matters Business & Practice Management1 week ago You Aren’t Even a Patient Here! Sponsored Content10 hours ago One Size Fits All? Not With Eyewear Press Releases6 days ago Venus Williams to Deliver Keynote at Vision Expo East 2025 Columns1 week ago Stop Carrying So Many Brands! Products6 days ago ECPs Share their Best-Selling Collections for November Business & Practice Management1 day ago Change Your Shoes for Better Sales and More Tips for February Products1 week ago Sky High Aspirations and Down-to-Earth Style Epitomize The First Latest Releases of 2025