Press Releases

Kenmark, Vera Wang Renew License Agreement

Published

7 years ago

January 17, 2017

The agreement runs through 2020.

(Press Release) LOUISVILLE, KY – Kenmark Eyewear announced the renewal of an exclusive license agreement for the development, production and worldwide distribution of eyewear for the Vera Wang brand.

The agreement will extend to 2020. Kenmark Eyewear has partnered with Vera Wang since 2001, launching the brand within the optical industry with segments that include Vera Wang Core, Luxe, Alternative Fit and Vera Wang Collection.

“We are thrilled to continue our relationship with Vera Wang, now spanning over a decade,” said Mike Cundiff, CEO. “We look forward to creating many more years of amazing product for our customers.”

David Duralde, chief creative officer, said: “Renewing our partnership with Vera Wang, after a 15-year relationship, reflects an amazing amount of trust in Kenmark Eyewear’s Creative Team. This enduring, dynamic, creative collaboration will continue to generate amazing products that will excite and engage our customers for many years to come.”

Related Topics:Kenmark licensing Vera Wang

click to Comment(Comment)

Up Next

Primary Eyecare Network Offers New Compliance Webinar Series

Don't Miss

OneSight Expands US Sustainable Program with 4 School-Based Vision Centers in CA

The Best Overall Progressive Lens, Now Powered by AI

Engineered with Behavioral Artificial Intelligence and utilizing new XR-motion™ technology, Varilux XR series goes beyond prescription and eye physiology to consider the patient’s visual behavior and design a progressive lens that respects how
their eyes naturally move.

Varilux XR series comes in two versions, Varilux® XR design and Varilux® XR track. The Varilux XR track lens provides an additional level of personalization by incorporating the exclusive Near Vision Behavior Measurement, providing up to 25% more near vision width³ according to the patient’s need, so patients get the highest level of customization.

Discover Varilux XR series and enjoy instantly sharp vision in motion⁴ and seamless transitions from near to far.

For more information, visit here.