Every patient is looking for something different. I can’t guess what they’ll want just by reading what’s popular online or in the most recent magazine. I have to have conversations with my patients to know what they are looking for. The best advice I can give anyone is to take a few minutes to listen to your customer first. — Dr. John Nowell, Southwest Orlando Eye Care, Orlando, FL

This article originally appeared in the February 2017 edition of INVISION.


Hear What the Industry Thinks About the Ultimate Lens Package by Essilor

Eye care professionals, patients, and Essilor sales consultants shared their feedback on the Ultimate Lens Package. Watch to see why they believe the innovation behind the lens can make the difference for your practice and for your patients. For more information on the Ultimate Lens Package, contact an Essilor Sales Consultant or click here.


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